What I've learned from working in social media for 2 years 🚀
Hey – it's Sophie! 👋
Hope you had a great weekend. I read, surfed, and wrote this newsletter.
I started writing the Buffer newsletter about 2 years ago. I've enjoyed writing these every week and seeing your email replies come through with thoughtful questions about the future of social and content suggestions for making the newsletter more relevant to your specific work. But more than anything, I've loved seeing this newsletter reach over 60,000 subscribers. Awesome.
Today's the last newsletter from me. But no worries, you'll be hearing from other Buffer marketing voices from here on out.
As for me? I'll still be at Buffer, but I'll be joining the growth marketing team, mainly working on improving our top-funnel growth.
As a parting note, I decided to write a Twitter thread on what I've learned about social media over the past two years. I'd love if you could give it a read and reply with what you've learned from growing your brand through social media.
Thanks for taking time every week to read this newsletter! We appreciate you so much. Cheers! 🍻
⚡️ What's New at Buffer Earth Day is one of the (many) days when businesses can create or reaffirm a commitment to practicing sustainability. Here are some ideas for small businesses looking to highlight Earth Day on Instagram. Here are some factors to consider if you're deciding whether or not to hide likes on your small business's Instagram account. With so many founders who seem calm and charismatic, Ashima Sharma wasn’t sure if she’d be able to start a business as an introvert with anxiety. Here’s how she pushed past her doubts to succeed. The best thing about a landing page is that you can create one by yourself, in some cases within minutes — without coding skills or a large budget. This step-by-step guide will show you how. As a small business, you can take advantage of the social commerce revolution in two ways: by integrating your e-commerce shop with social platforms or by hosting live shopping events. Here’s more on both of those approaches.
Enjoyed reading this week's newsletter?
Please forward to a pal or give us a shout out on Twitter by sharing the article you enjoyed reading the most. We'd appreciate it so much!
Have a great week and see you next Monday! Warmly,
Sophie Gil & the Buffer team P.S. Are you an agency, freelancer, or consultant? Then our new Buffer for Agencies plan might be just what you are looking for. You can learn more about it here! Unsubscribe | Update my mail settings
Sent by the team at Buffer |
Key phrases
Older messages
Why newsletters aren't going anywhere 📮
Monday, April 18, 2022
Plus, tips on how to easily start your own newsletter. Image Hey there 👋 You probably check your email every day, whether for work or personal reasons, and so do millions of other people. As a
From Etsy store to multimillion dollar candle studio 💰
Monday, April 11, 2022
Here are the steps this small business owner took to scale as well as a few mistakes she made along the way. Image Hey there 👋 For this Monday, I thought I'd share a short success story about
The ultimate TikTok marketing guide 💃
Monday, April 4, 2022
Our guide will walk you through every step of the way to create a successful TikTok for Business account that will move your business to new heights. Image Happy Monday 👋 It may not seem like it at
5 creative ways to use your Instagram link in bio 🔗
Monday, March 21, 2022
How small businesses are using their Instagram link in bio and how you can get started, too. Image Happy Monday 👋 For many small business owners, building a website can be time-consuming and
Is it too late to get started on TikTok? 🤔
Friday, March 11, 2022
Plus, guidelines to consider when creating a TikTok for your small business. Image Happy Friday 👋 Is it too late to get started on TikTok? We've gotten asked this question quite a bit, so we
You Might Also Like
The Capex Conquest in the Cloud
Wednesday, May 1, 2024
Tomasz Tunguz Venture Capitalist If you were forwarded this newsletter, and you'd like to receive it in the future, subscribe here. The Capex Conquest in the Cloud Amazon announced their
62 new Shopify apps for you 🌟
Wednesday, May 1, 2024
New Shopify apps hand-picked for you 🙌 Week 17 Apr 22, 2024 - Apr 29, 2024 New Shopify apps hand-picked for you 🙌 What's New at Shopify? 🌱 Return rules in POS New ⸱ POS ⸱ 3 days ago Market
Linesaver
Wednesday, May 1, 2024
We keep your website up and running, even in times of heavy traffic BetaList BetaList Daily Linesaver We keep your website up and running, even in times of heavy traffic Too much email in your life?
"you been working out?"
Wednesday, May 1, 2024
Read time: 1 min, 29 sec a picture of me lasting 1.3 seconds in a cold plunge: Let me get this out of the way: I am not a fitness guru 😆 If you've ever seen me in person, then you've probably
Founder Weekly - Issue 634
Wednesday, May 1, 2024
View this email in your browser Founder Weekly Welcome to issue 634 of Founder Weekly. Let's get straight to the links this week. General Take Two: Eight Hard-Earned Lessons from Repeat Founders on
empaithy and SignalOps
Wednesday, May 1, 2024
Your empathetic AI companion for mental wellbeing BetaList BetaList Daily Win a $100 Amazon gift card? Fill out this one-question survey about domain names. Marc empaithy Your empathetic AI companion
More speaker names dropping🎙️
Wednesday, May 1, 2024
Check out the new speakers we've added to the list! View this email in your browser. 1200 x 380 (Desktop & Tablet) (3)-2 Hey there, The Sifted Summit speaker list is growing each day — have you
Marybeth Alexander — Knowledgebase Secrets — The Bootstrapped Founder 316
Wednesday, May 1, 2024
Marybeth Alexander is the Chief Executive Owl at KnowledgeOwl, a SaaS that focuses on providing the most impactful knowledgebase you could have.
How to be analytical—even if you’re "not a numbers person"
Wednesday, May 1, 2024
Analytical skills didn't come easily for me. Luckily, I found my way through. Here are 12 concepts to sharpen your analytical thinking. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Speedy grocery: What’s left?
Wednesday, May 1, 2024
Getir's gone; who's left? Plus: ex-Revolut employees raise for a crypto exchange and how to become a product manager. View in browser Sponsor Card - Flagship-16 Good morning there, On Monday,