Experience Stack - 💭 Composable DXP | XS’ Issue #19

💭 Composable DXP | XS’ Issue #19
By Esat from Experience Stack • Issue #19 • View online

What Is a Composable DXP?
A DXP combines multiple software applications into a single, cohesive platform that can be easily composed and recomposed to meet the changing needs of the business.
A “composable DXP” essentially describes when a DXP is assembled from a series of best-of-breed solutions. These solutions work together via APIs to deliver content and digital experiences to customers in a more agile and flexible way than a single, integrated, and essentially monolithic platform. It essentially brings more of a microservices approach to the DXP space.
By decoupling the underlying components of the platform, businesses can quickly and easily adapt their digital experiences to changing customer needs and market conditions.
Why the Future Is Composable?
The future of business rests on the ability to quickly adapt to change. In today’s rapidly evolving digital landscape, that means having a composable digital experience platform.
According to Gartner, “by 2023, organizations that have adopted an intelligent composable approach will outpace the competition by 80% in the speed of new feature implementation.”
A composable platform is one that can be easily assembled and disassembled to create custom experiences for specific needs.
This concept is often compared to Legos, where each piece can be combined in different ways to create a unique finished product. In the same way, a composable platform provides businesses with the flexibility to quickly create customized digital experiences.
This is essential in today’s competitive market, where customers expect a personalized experience tailored to their specific needs. By investing in a composable platform, businesses can stay ahead of the curve and keep their customers happy.
Benefits of the Composable DXP
  • Flexibility: When opposed to a monolithic platform, a core principle of the composable DXP is that it may give a more lightweight way of generating new sites and applications due to fewer dependencies connected with each feature.
  • Agility Across Omnichannel: Since headless architecture provides clean, organized content to every channel and device, you’ll be able to reach your clients no matter where they are.
  • Scalability and Future-Proofed: Because you avoid the costly obligations and vendor lock-in of a typical monolithic strategy, and can pivot much quicker if you need to alter your customer experience emphasis, the flexibility of a composable DXP helps you to better plan for any scenario.
  • Easy to Customize with the Tools You Want: Integrations in monolithic DXPs are a significant source of frustration. You may quickly add additional tools to your stack or switch to a solution that provides the functionality you want by using the composable DXP architecture.
Resources to explore more about ‘Composable DXP’:
Rounding Up the Stack
Each week, we try to read, listen to, and watch tens of blog posts (if not more than a hundred), guides, podcasts, videos, webinars, and any means of content to deliver you the best content from the last week.
These are the content from last week that we enjoyed reading and caught our attention:
Blog Posts
  • 3 Ways to Optimize First-Party Data Collection
If marketing and sales teams can’t keep up with the acceleration of digital channels, customers will be more likely to abandon their brands. That’s why Bornstein recommends marketers take advantage of the wealth of resources offered by first-part customer data:
  • The Problem with Data Brokers: Targeted Ads and Your Privacy
Data brokers (aka “data suppliers,” “information brokers,” “data providers”) either collect our personal data themselves or buy it from other companies, like social media platforms, credit card companies, or any website that passes along or harvests our data:
  • Data Maturity: The Four Stages of Becoming a Data-Driven Organization
One significant challenge today’s organizations are facing is that the rate of growth in data is outpacing the rise in value their teams can extract from it:
  • How to Solve Your Top E-Commerce Challenges With a Headless CMS
How can a headless CMS and composable architecture help to tackle the e-commerce challenges you’re facing:
  • Best Practices to Design a Data Ingestion Pipeline
These practices include choosing an ingestion tool, documenting sources, orchestration, testing, and monitoring:
Podcast Episodes
Today’s consumers are more mobile than ever, so how does your mobile data and engagement strategy need to adapt:
Data Unlocked
Data Unlocked
Algolia surveyed 900 online retailers to learn how they’re utilizing search to increase conversion and maximize revenue:
Lessons for Tomorrow
Lessons for Tomorrow
Videos and Webinars
  • How To Think Like Your Customers
What’s better than acquiring one new customer? Retaining your existing ones. Understand what they value and how to deliver a value that exceeds their expectations. Then, plan your product in a way that creates customer value so that users stick with you:
How To Think Like Your Customers
How To Think Like Your Customers
Guides, Case Studies, and Reports
  • A 12-Step Guide for Implementing a Digital Asset Management System
Launching an enterprise-wide digital asset management (DAM) program is no easy thing. An expert tells what it took to launch an enterprise-wide DAM:
Upcoming Events and Webinars
  • Why Headless, Why Now
In this webinar, engineers from Gatsby and Contentful will break down the “why” and “why now” of going headless:
→ The path that led to monolithic architectures and why it’s a solution for a previous era
→ Straightforward examples of headless architecture and how they work in context between marketing and dev teams
That’s it from our side.
Hope you’ll enjoy the content presented above.
Please let us know if you have any questions, comments, or feedback. Don’t hesitate to reach out to us by replying to one of the emails or emailing directly to me via esat@experiencestack.co
And, if you think your friends or colleagues might enjoy reading this newsletter, feel free to forward it to them 🤗
Till next time 😉
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