The Guide to Programmatic Audio Advertising

Audio as a channel is on the rise and there’s no better time than now to embrace audio advertising. There’s been rapid growth in audio content available for streaming, and today’s connected consumer spends over 6 hours per week listening to digital audio.

To help marketers get started with this growing channel, StackAdapt created a guide to break down what programmatic audio is, the benefits it can bring for your brand or organization, and how to create your first set of audio ads.

Inside this eBook, we cover:

1. A breakdown of what programmatic audio advertisements are.
2. The benefits of using this digital channel for your brand or organization.
3. How to create your first audio ad.
4. Best practices with audio to increase engagement.
5. Building brand awareness for B2B through audio campaigns.
6. How to include audio in your digital strategy.

Download your copy of The Guide to Programmatic Audio Advertising to learn about how to utilize this growing channel.

Thank you,
The StackAdapt Team