He hacked 49% of expo + $100K (smart hack)

Today's hack
He hacked 49% of expo + $100K (smart hack)

Conferences are full of hot potential clients ready to buy.
But it's so hard to become noticed and get conversions.

Sebastian Agren managed to make 49% of attendees talk to him personally + they converted into $100K for his company.
Not bad?

There's more - Sebastian didn't attend the conference.
What?!

Yeah, very smart hack.
Here's what he did:

1. Registered for the conference to get access to a full list of exhibitors and attendees (names, companies).
2. Utilized browser extensions like OutWitHub or Web Scraper to collect names, titles, and companies.
3. Used Hunter.io to convert those names/companies into actual emails.
4. Validated each email. One of the tools I love the most for this is mailboxlayer.com.
5. Segmented all the leads by industry.
6. Created a unique email template per industry + added Name and Company of each recipient.
7. Used the expo name in the subject line of the email.

Results:
+ 75% open rate
+ 49% replied
+ closed deals worth $100k to his company

P.S. Here's an example of an email he sent:


Source: blog.leadfeeder.com


Cheers,
Charlie Patel ;)

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