June 17 - AB InBev ends Super Bowl ad monopoly | Walmart, Roku seek to enhance shoppable streaming ads

 
 

Daily Dive

June​ 17,​ 2022 | Today's news and insights for marketing leaders
 
 
 
 
 
 
 
 

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Marketing Dive will not publish a newsletter on Monday, June 20, in recognition of Juneteenth. We'll be back in your inbox on June 21.

In the meantime, read the latest news on Netflix's ad plans and learn why PepsiCo uses an "always-on" strategy with esports.

As always, thanks for reading.

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Reporter, Marketing Dive
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June 15 - Axe builds Fortnite island with streamer | Consumers seek humor from brands

Friday, June 17, 2022

Consumers are looking for humor but brands aren't delivering, survey says; Epsilon partners with TransUnion, iSpot.tv to boost CTV targeting, measurement; How Netflix's potential acquisition of

June 16 - Stella Artois embraces at home dining | Kantar's BrandZ report puts Apple back on top

Friday, June 17, 2022

Kantar: Apple on track to hit $1T brand valuation while Amazon falls; Ruffles teams with NBA star Jayson Tatum for sneaker collaboration; Victoria's Secret's Happy Nation brand launches Roblox

June 14 - Ad industry's surprising resilience | L’Oréal's Garnier doubles down on esports

Tuesday, June 14, 2022

L'Oréal's Garnier doubles down on esports with Team Vitality; Chobani launches intergalactic oat milk race on Roblox; Bud Light, Wieden + Kennedy part ways as beer marketer puts creative under

June 13 - Toyota drives carbon from digital ads | Sour Patch Kids brings flavor to Twitch streamers

Monday, June 13, 2022

Sour Patch Kids taps Twitch streamers for flavor competition; Edgewell debuts Gen Z-focused skincare brand, Fieldtrip; Apple's iOS 16 offers mixed blessings for marketers View online | Signup |

Weekender: Absolut mixes cocktail personalities in biggest campaign in over a decade

Saturday, June 11, 2022

Signup | Forward Marketing Dive Weekender June​ 11,​ 2022 | A roundup of this week's most read stories Trackonomics BROUGHT TO YOU BY — Trackonomics Automation tool for publishers to increase their

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