Weekender: Coke, Lacoste see significant value for 'Stranger Things' product placements
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Older messages
July 1 - 'Stranger Things' placements pay off for Coke, Lacoste | The Body Shop says more than 'gay'
Friday, July 1, 2022
Campaign Trail: The Body Shop weaponizes graphics to take on anti-LGBTQ bills; Marriott ties Bonvoy to 'Gamer's Paradise' series focused on Asia; Nike attributes digital revenue growth to
June 30 - McDonald's hosts an in-app summer camp | Coke mixes new flavor with Marshmello
Thursday, June 30, 2022
Coke teams up with Marshmello for limited-edition flavor; Honda invites gamers to Hondaverse in Fortnite on Twitch; Save A Lot puts private brands front and center in new ad campaign View online |
June 29 - Old Spice, Arby's mask 'meat sweats' | Amazon Studios, Prime Video CMO bows out
Wednesday, June 29, 2022
CMO of Amazon Prime Video, Studios exits at transitional moment for streaming; Reddit ramps up advertising with first US TV campaign; Program cutting carbon emissions from ads goes global with agency
June 28 - Alka-Seltzer and T-Pain dance to alleviate hangovers | Inflation, gas prices impact July 4 spending
Tuesday, June 28, 2022
Consumers to limit spending, celebrations for July Fourth, survey finds; Sweetgreen launches digital feature to reward customers for meeting goals; Omnicom banks on Walmart, Instacart in latest
June 27 - Cannes Lions clashes with the real world | American Eagle launches NFT-inspired shop
Monday, June 27, 2022
American Eagle Outfitters launches NFT Apparel Shop; How YouTube's brewing TikTok rivalry could impact mobile video strategies; Metaverse madness: What brands are doing to cut through the noise;
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