Weekender: WSJ: Google opens door to ad-tech spinoff as regulatory pressure mounts
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July 8 - Twitter, Musk deal continues to crumble | Care Bears metaverse requires players to Care-a-Lot
Friday, July 8, 2022
Care Bears showcases brand's caring heritage in metaverse; EU lawmakers approve regulations on big tech companies; Pinterest releases new shopping, seller features View online | Signup | Forward
July 7 - E.l.f. blends makeup with gaming | Modelo, Takis need a hand for new competition
Thursday, July 7, 2022
Modelo, Takis dare consumers to keep their hands off a co-branded vending machine; Unilever's Magnum explores sustainable fashion, digital realm with cocoa dress; Virtual world shopping is not the
July 6 - McDonald's expands gaming ties with OfflineTV | Media underinvestment costs marketers
Wednesday, July 6, 2022
50% of marketers impede ROI by underinvesting in media, Nielsen finds; Amazon's new analytics tool gives brands a front-row seat to in-store shopping; Chipotle rolls up texting, sports and loyalty
July 5 - Birkenstock embraces ugly feet in global campaign | Diageo purchases flavor matching company Vivanda
Tuesday, July 5, 2022
Diageo buys flavor tech company to streamline drink exploration, path to purchase; Economic woes impact travel outlook for Gen Z and millennials, study finds; Coke celebrates summer with AR music
Weekender: Coke, Lacoste see significant value for 'Stranger Things' product placements
Saturday, July 2, 2022
Signup | Forward Marketing Dive Weekender July 2, 2022 | A roundup of this week's most read stories Nielsen BROUGHT TO YOU BY — Nielsen Download Nielsen's State of Play Report Media choice
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