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July​ 15,​ 2022 | Today's news and insights for marketing leaders
 
 
 
 
 
 
 
 

 

 

 

 
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July 14 - Netflix, Microsoft partner for ad-supported streaming | Molson Coors returns to Super Bowl three decades later

Thursday, July 14, 2022

Molson Coors returns to the Super Bowl after 33 Years; Amazon destigmatizes spending less on kids in back-to-school ads; Simply Spiked Lemonade builds on word-of-mouth buzz with paid marketing push

July 13 - The best campaigns of H1 2022 | CTV, digital video are inflation's latest victims

Thursday, July 14, 2022

CTV, digital video fall victim to inflation's toll on marketing budgets; Brands drive significant chatter, impressions with sponsored esports streams; Disney boosts post-cookie offering with major

Special report: First half of 2022 shaped by turmoil and uncertainty for marketers

Tuesday, July 12, 2022

Marketing Dive View online | Sign up | Forward Marketing at the halfway point July​ 12,​ 2022 After beginning the year in an optimistic mode, marketers quickly had to readjust as Russia's invasion

July 12 - Skyy Vodka joins Jordan Peele on horror film 'Nope' | Mike and Ike, Dignitas Fortnite make it official

Tuesday, July 12, 2022

Mike and Ike sweetens esports brand's bid at winning over Fortnite fans; Kroger expands programmatic capabilities for advertisers with Pacvue partnership; IPG looks to streamline brand integrations

July 11 - Manscaped cuts Pete Davidson deal | Google considers ad-tech spinoff

Monday, July 11, 2022

WSJ: Google opens door to ad-tech spinoff as regulatory pressure mounts; Philadelphia cream cheese serves burned-out diners at Feeladelphia restaurant; Anheuser-Busch partners with University of Texas

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