6-step CRO audit process + recommendations

The Content Marketer

Today, we're sharing 6 steps to follow for a CRO audit, teaching the differences between branding and marketing, showing 3 compelling reasons to build a content hub and more!



CRO Audits: How to Run Your Own + Follow Up Steps

CRO Audits: How to Run Your Own + Follow Up Steps

Running CRO audits helps you identify why visitors to your website aren’t converting, which can help you improve the effectiveness of your site.

   
TIME TO READ:
10
MINUTES


Branding vs Marketing: Important Differences to Know

Branding vs Marketing: Important Differences to Know

Learn more about the big differences between branding and marketing and how a master marketer can use both to their advantage.

   TIME TO READ:
7
MINUTES


What Is a Content Hub? (Examples + Infographic)

What Is a Content Hub? (Examples + Infographic)

Fuel your content strategy with an efficient content hub model that connects blog posts, relevant content and subpages for search engines and readers.

   TIME TO READ:
4
MINUTES

 
10 Questions To Ask When Hiring a Marketing Consultant

10 Questions To Ask When Hiring a Marketing Consultant

A content marketing consultant helps you execute strategies to make your website more successful. Here are tips to find the best one for your brand.

 

Check out what else we're reading:


MARKETING DIVE

Marketing in 2022: H1 by the Numbers


CONTENT MARKETING INSTITUTE

How To Make LinkedIn Your Top Social Media B2B Marketing Platform


THE ECONOMIST

As TikTok Grows, So Does Suspicion

                                                           

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9 smart email strategies to use this year

Tuesday, July 12, 2022

The Content Marketer Today, we're showing off 9 email marketing campaigns to try, teaching you what a conversion optimization expert does, explaining the importance of Domain Authority and more! 9

5 brands winning at Pride this June (w/ advice for 2023)

Tuesday, July 5, 2022

The Content Marketer Today, we're sharing tips from 5 brands that are doing Pride right this year, explaining what marketing agencies actually do, listing 7 local SEO must-haves and more! 5 Brands

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The Content Marketer Today, we're showing you 5 traits of a social media strategist, sharing 7 tips for optimizing Google Ads, sharing how to say goodbye to Google ETAs (and hello to RSAs) and more

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Tuesday, June 21, 2022

The Content Marketer Today, we're showing you how to choose the right Google Ads bid strategy, telling you all about 7 types of distribution channel strategies, listing 5 future digital marketing

20 ways to improve your Google Ads with extensions

Tuesday, June 14, 2022

The Content Marketer Today, we're sharing 20 Google Ads callout extension examples, listing 12 reasons your brand should be on social media, teaching you the ins and outs of developing a marketing

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