Product Collective - 👀 What your customer is thinking

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Best Ways to Collect Customer Feedback

To be a successful Product Manager, you have to understand your customers and their needs. Fortunately, several helpful Product Managers have shared their approaches for learning about their customers through customer feedback. Look through their suggestions and think about which techniques will work best for you.

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Product feedback: 6 strategies to collect & how to analyze. As a Product Manager, it is key to have a deep understanding of your customers and product feedback is an essential part of this. Whether you are creating a new product or feature from scratch or iterating on an existing one, customer insights can help drive effective product decisions. Monica Viggars looks at the what and why behind customer feedback and explores some example types and strategies for collecting it.
(via @monicaviggars)

Customer feedback: how to collect and what to do with it. Customer feedback has become one of the primary drivers of long-term growth. Research published in the Harvard Business Review found that customers who were asked for feedback were more profitable and less likely to churn than those who weren’t. However, as Harsh Vardhan warns, most users talk about what they think is important. They don’t always bring up significant things that may have affected their use of the product. Harsh suggests the only way to really know what excites your buyers and what makes them despise your product is to implement customer analytics systems to read and track their behavior.
(via @hiverhq)

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The complete guide to collecting meaningful user feedback Collecting user feedback through meaningful user research is one of the most important things you can do as a Product Manager to make your product successful. During her career, Kerstin Exner has experience with ecommerce, hotel room bookings, and subscription-based online dating. Here is what she has learned over the years about best practices to collect user feedback.
(via @theproductmngr)


How to collect qualitative Feedback in SaaS. While some Product Managers focus solely on quantitative data, you could argue qualitative data is just as important because it reveals what customers feel about a SaaS product. The folks at Userpilot dive into qualitative feedback and learn what it’s all about and how you can use it to grow your business and improve customer engagement.
(via @teamuserpilot)

15 Ways to collect customer feedback and make the most of it. Customer feedback is an often underestimated tool that can help you analyze your past mistakes, evaluate where you currently stand, and determine what your future moves should be, so your customers get nothing but the best from you. While the online space offers plenty of techniques to collect customer feedback, you need to adopt the ones that your business really needs. Jared Cornell presents the 15 most effective ways to get feedback and make the most of it.
(via @Jared_Cornelll)

The Top 5 Ways to Scale with Simplicity

Wednesday, August 17th @ 1:00 PM EST

Simple values to live and work by are sometimes seen as things that are just ideals painted on a wall — but really, they can and should be much more than that. When done right, having simple, yet concrete, values can help guide an entire company to stay aligned and centered. In this discussion, we'll dig into all of this and more with Lawrence… and you'll have an opportunity to ask your own questions, too!

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Product Manager, Home Depot, Atlanta, GA, USA, Remote
Senior Product Manager, Home Depot, Atlanta, GA, USA, Remote
Product Management Manager, Home Depot, Atlanta, GA, USA, Remote

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🌅 Sunsetting a product

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How to Sunset a Product Removing features or shutting down your entire product is not something most Product Managers look forward to. All the same, sunsetting products allows you to focus on other

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Hi there, First off, did you see the email below from my co-founder, Mike Belsito? Check it out to learn more about group rates (expiring on Friday), scholarships, and opportunities to speak at

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