Aug. 17 - Amazon drafts Nielsen for NFL streams | Hot Pockets fires up gamers

 
 

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Aug.​ 17,​ 2022 | Today’s news and insights for marketing leaders
 
 
 
 
 
 
 
 

 

 

 
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Aug. 16 - Tony the Tiger transforms into Twitch streamer | Miller High Life’s dive bar-inspired ice cream

Tuesday, August 16, 2022

Miller High Life serves up dive bar-inspired ice cream; Walmart picks Paramount as streaming partner for membership plan; Comscore makes progress toward alternative currencies; Wish rebrands in attempt

Aug. 15 - Pacsun’s CGI brand ambassador | Hospitality makes a rebound

Monday, August 15, 2022

Hospitality brands reclaim lost mojo with ambitious ad campaigns; Kargo expands video capabilities with Ziggeo acquisition; Campaign Trail: Liquid IV fuels play to prove hydration isn't just for

Weekender: Campaign Trail: Liquid I.V. fuels play to prove hydration isn’t just for athletes

Saturday, August 13, 2022

Signup | Forward Marketing Dive Weekender Aug.​ 13,​ 2022 | A roundup of this week's most read stories Impact BROUGHT TO YOU BY — Impact.com Ultimate influencer program starter kit Influencer

Aug. 12 - Budweiser kicks off World Cup scavenger hunt | Liquid I.V. promotes everyday hydration

Friday, August 12, 2022

Campaign Trail: Liquid IV fuels play to prove hydration isn't just for athletes; Wish rebrands in attempt to stay afloat against competition; Denny's boosts esports equity with 'pancake

Aug. 10 - Walmart looks for streaming partner | Back-to-school marketing offers lesson in savings

Friday, August 12, 2022

Back-to-school challenges marketers as shoppers focus on savings; Trade Desk revenue grows 35% amid surge in CTV, open internet advertising; Corona highlights sustainability with eco-tourism island;

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