Aug. 22 - Celsius CEO dishes on PepsiCo deal | Busch Light promotes flameless outdoor cooking

 
 

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Aug.​ 22,​ 2022 | Today’s news and insights for marketing leaders
 
 
 
 
 
 
 
 

 

 

 
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Aug. 19 - Carl’s Jr., Hardee’s crowdsource menu items on Twitch | Big Ten cuts big broadcast deal

Monday, August 22, 2022

Big Ten Conference cuts multi-network broadcast deal; TikTok streamlines social commerce with 3 new ad formats; Unfazed by gaming's slowdown, marketers await more robust tools View online | Signup

Weekender: Unfazed by gaming’s slowdown, marketers await more robust tools

Monday, August 22, 2022

Signup | Forward Marketing Dive Weekender Aug.​ 20,​ 2022 | A roundup of this week's most read stories Adobe BROUGHT TO YOU BY — Adobe Accelerate your content velocity Many brands can't create

Aug. 18 - Marketers unfazed by gaming slowdown | American Eagle first brand to use TikTok’s SoundOn

Thursday, August 18, 2022

American Eagle tunes into TikTok's SoundOn for back-to-school campaign; Pepsi prepares for NFL season with fridge-TV combo, new commercials; Ruffles signs first female athlete to 'Chip Deal

Aug. 17 - Amazon drafts Nielsen for NFL streams | Hot Pockets fires up gamers

Wednesday, August 17, 2022

Hot Pockets leans into gaming community with creator contest; Walmart ad sales growth stays steady as broader business recovers; Omnicom launches gaming solution for brands View online | Signup |

Aug. 16 - Tony the Tiger transforms into Twitch streamer | Miller High Life’s dive bar-inspired ice cream

Tuesday, August 16, 2022

Miller High Life serves up dive bar-inspired ice cream; Walmart picks Paramount as streaming partner for membership plan; Comscore makes progress toward alternative currencies; Wish rebrands in attempt

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