Weekender: Why Liquid Death doesn’t chase viral social media trends
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Oct. 21 - Mercedes electrifies Amazon Prime football strategy | Dietz & Watson summons drag queen witches
Friday, October 21, 2022
Campaign Trail: Dietz & Watson summons 'SandWitch Sisters' in riff on Halloween classic; Snapchat owner braces for cold winter as ad revenue slows; Kroger's retail media guru on CTV
Oct. 20 - Tostito’s sonic branding pops open success | Best Buy’s esports D&I push pays off
Thursday, October 20, 2022
Leveling up success: Inside Best Buy's efforts to reform a long-standing campaign; Marriott and Lowe's try a more curated approach as media network newcomers; Captain Morgan adds some spice to
Oct. 19 - Pepsi CMO’s mixed feelings on paid media | American Eagle’s fruitful approach to risk taking
Wednesday, October 19, 2022
American Eagle CMO says now's the time for marketers to take risks; How AB InBev evolves inclusive marketing from good intentions to long-term strategy; Walmart launches beta version of content
Oct. 18 - Domino’s dishes on ‘Stranger Things’ success | Liquid Death’s evergreen social strategy
Tuesday, October 18, 2022
Why Liquid Death doesn't chase viral social media trends; Roe reversal degrades brand trust, impacts purchasing decisions; How to leverage sports communities for brand engagement; What to expect at
Oct. 17 - Ritz holiday campaign celebrates culture | Invisalign virtual dentist office draws 2M on Roblox
Monday, October 17, 2022
Invisalign's Roblox activation sees over 2 million users; Netflix's ad tier is barebones at launch, but cheaper than Disney's for viewers; Gen Z in 2022: How to meet the cohort where they
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