🔗 The missing link to a killer Black Friday campaign

Hey there,

Is your inbox full of promo emails like these?

👉 “BLACK FRIDAY SALE EXTENDED”

👉 “Last, last chance to save (really this time)”

👉 “Whoops! We forgot to add the link—here’s another email”

👉 “Even better deals than yesterday!”

The reality?

Many of these “special promotions” were not planned in advance.

They’re the result of marketers missing their Black Friday sales targets and desperately seeking a way to increase their numbers.

These smart marketers likely spent months planning for Black Friday Cyber Monday—hoping to get a slice of the $6,300,000,000 of BFCM spending.

But they’re offering last-minute, do-or-die deals for one simple reason:

They couldn’t get buyers to pay attention the first time around.

Sadly, offering huge discounts and yelling in all caps likely won’t work.

If buyers ignore your promo emails, social media posts, and ads… offering rock-bottom prices won’t help.

Want to avoid ever being in this situation?

Check your inbox tomorrow…

We’ll be sending a special email you won’t want to miss 👀

– DC Team 😍