Morning Brew - ☕ Economic prophets

The curse of the video game adaptation could be over...
January 13, 2023 View Online | Sign Up | Shop 10% Off

Morning Brew

Shopify

Good morning. In honor of Friday the 13th, we thought we’d let you in on one of our superstitious rituals.

Right before sending the newsletter to you all, we Slack this fish emoji to indicate it is finalized. Why the fish? No idea. But we just can’t imagine NOT posting that fish emoji, and have been using it to ward off evil newsletter spirits every single day for at least three years now.

So, to keep you all safe today, we want to give you this: (say it back).

Neal Freyman, Matty Merritt, Jamie Wilde, Max Knoblauch

MARKETS

Nasdaq

11,001.10

S&P

3,983.17

Dow

34,189.97

10-Year

3.445%

Bitcoin

$18,806.55

BBBY

$5.24

*Stock data as of market close, cryptocurrency data as of 4:00am ET. Here's what these numbers mean.

  • Markets: Investors had been betting on yesterday’s inflation report to show that prices continued to cool in December, and…they did, fueling a fifth-straight day of gains for the Nasdaq. While it remains far too high for the Fed’s liking, inflation fell to its lowest level in more than a year. Meanwhile, retail traders are still sending Bed Bath & Beyond’s stock to the moon—the nearly bankrupt retailer has soared more than 200% this week.
 

BANKING

Where is the economy headed? Ask a banker

Back to the Future scene where the kid is yelling Back to the Future/Universal Pictures via Giphy

Trying to read the economy right now is like peering through the water in Lake Havasu during spring break.

Thankfully, banks are about to give us some snorkeling goggles. Some of the biggest financial institutions in the US—including JPMorgan, Bank of America, and Citigroup—will release their earnings reports for the final quarter of 2022 this morning. And they’ll share precious insight into the risk of a recession as an uncertain 2023 kicks into gear.

Why are banks considered economic prophets? Because their tentacles touch so many aspects of the economy (from consumer spending via credit cards to business health via commercial loans), they can see into areas single-sector ponies can’t. They’re like your one extremely connected friend who chats up everyone at cocktail hour and spills the tea afterward.

So here’s what you need to know

Banks themselves are hurting. Goldman Sachs just launched its biggest cost-cutting efforts since the 2008 financial crisis, laying off 3,200 employees (or 6.5% of its entire workforce) this week. And it’s not the only one reducing headcount: Morgan Stanley and Citi are among the other global banks that have trimmed their workforce recently as business slowed due to the Fed’s rate hikes. Overall, big banks’ profits are expected to have dropped 15% in Q4 from the year before.

But it’s not the apocalypse. Rising rates can benefit banks—as lenders, they make more money when they can charge higher interest to borrowers. Of course, banks also need to pay out interest to their depositors, too, but the gap between their lending profits and their depositor payouts (known as the “net interest margin”) is expected to widen—at least for now.

Consumer watch: Pay attention to how much banks have set aside to cover defaults on mortgage, auto, and credit card loans. That’ll give us a peek into how American consumers are dealing with inflation (so far, pretty good, banks have said).

Big picture: Given the tumultuous economic environment, companies reporting earnings will face lower expectations than any college football team playing against Georgia. S&P 500 earnings are projected to have gone negative in Q4 for the first time since summer 2020.—NF

        

TOGETHER WITH SHOPIFY

One giant leap for enterprise retail

Shopify

Big things come in small packages: keys to a Ferrari, a ring box, that computer in your back pocket. Here’s one more for your list, enterprise retailers: Commerce Components by Shopify.

Commerce Components by Shopify is a composable and modular commerce stack designed to give the flexibility and scale the world’s largest retailers are looking for. With Commerce Components, enterprise retailers can spend less time building their own technology and more time creating incredible customer experiences that convert.

Build your commerce stack with the same tools that power 10% of all US e-commerce—with Commerce Components by Shopify.

Learn more about Commerce Components by Shopify here.

WORLD

Tour de headlines

Merrick Garland at the DOJ podium US Attorney General Merrick Garland is joined by US Attorney for the Northern District of Illinois John Lausch at a news conference. Chip Somodevilla/Getty Images

Garland appoints special counsel in Biden documents probe. Attorney General Merrick Garland tapped former senior DOJ official Robert Hur to investigate whether “any person or entity violated the law” in connection with the discovery of classified government documents at President Biden’s former office and private home. An initial batch of records was found in early November by President Biden’s lawyers in a think tank office he had used as a private citizen. The president announced yesterday, hours before Garland’s appointment of a special counsel, that more Obama administration documents were found in the garage of his Delaware home.

SBF has a Substack now. “I didn’t steal funds, and I certainly didn’t stash billions away,” wrote FTX co-founder Sam Bankman-Fried, who stands accused of stealing funds and stashing billions away, in a rare newsletter drop by a US criminal defendant. The 30-year-old decided to waive his right to remain silent and give his perspective on the collapse of FTX and crypto-focused hedge fund Alameda Research in a lengthy Substack post. SBF was released on a $250 million bond last month, and has been living under house arrest at his parents’ California home while he awaits a trial set for October.

Study says Exxon knew “precisely” about global warming. Exxon’s internal climate research, which began as early as the 1970s, accurately predicted both the speed and gravity of global warming, according to a new study that analyzed dozens of research papers produced by the company’s in-house scientists. Between 63% and 83% of Exxon-backed research accurately predicted ensuing climate events and global warming, matching and occasionally even surpassing the accuracy of academic and government projections. Although Exxon dismissed the study’s findings, lead author Geoffrey Supran summarized them as “airtight” and “unimpeachable” in an email to Axios.

M&A

JPMorgan thinks it got duped

Chase Tower Joe Mabel/CC BY-SA 3.0

It’s only January and we might already have the scam story of the year: JPMorgan is suing Frank CEO Charlie Javice and another exec at the fintech company, which it had bought, accusing them of essentially making up a client roster.

What happened: In 2021, JPMorgan paid $175 million to acquire Frank, a student financial-aid planning platform that boasted 4.25 million users. JPMorgan didn’t appear to be very interested in the platform’s services, but it did want to build a pipeline to send Frank’s young customers directly into the Jamie Dimon banking universe.

There was just one problem: Less than 10% of Frank’s user base was real, JPMorgan claims. For example, the bank said it sent a marketing email to 400,000 customers and roughly 70% of the emails bounced back. After conducting internal investigations, JPMorgan said it discovered that Javice (a Forbes “30 Under 30” honoree, btw) had hired a college professor to create a bunch of fake user data to pad Frank’s numbers for the merger, and then just bought one really big email list.

What’s next? A lengthy legal battle, probably. Javice, who was fired in November, is also suing JPMorgan for millions of dollars to recoup expenses she took on during the aforementioned investigations, and the $28 million she says she’s still owed from the merger.—MM

        

ENTERTAINMENT

Finally, a video game adaptation that’s not cringe

The two protagonists of The Last of Us Liane Hentscher/HBO

The Last of Us will make the treacherous transition from PlayStation game → HBO series this Sunday, and it may be the first video game adaptation that gamers and critics can agree doesn’t suck.

Set down your reishi tea before reading the plot: The beloved 2013 game is about a pandemic, but instead of a virus, a fungus takes root in people’s brains and zombifies them. The protagonists are a gruff older man and an immune teen girl (Arya and the Hound vibes).

Is this the end of an industry curse?

Hollywood is salivating over video games’ potential for adaptation. But, notoriously, a rave game review from Markiplier does not translate to a Certified Fresh rating on the Tomatometer. Starting with 1993’s Super Mario Bros., game adaptations have ranged from mildly entertaining to threw-up-a-little.

Even with low ratings some, like Lara Croft: Tomb Raider and more recently Sonic the Hedgehog (still not over his teeth), were popular enough to warrant sequels and threequels.

So instead of hitting “Quit,” Hollywood has ramped up its production schedule. Sony is working on 10 PlayStation adaptations, and even Super Mario Bros. is getting a second chance on the big screen. Hopefully, The Last of Us holds them to a new standard.

P.S. HBO Max is about to cost more—tell your parents, or whoever pays for your account.—JW

        

TOGETHER WITH PRIMAL KITCHEN

Primal Kitchen

Extra sauce, plz. How can a turkey + bacon + avocado sandwich go from “pretty good” to “you have to try this”? The secret’s in the sauce: Primal Kitchen Buffalo Mayo. It’s creamy. It’s a li’l spicy. And it’s a great dip for veggies or fries, too. Get saucy and find it in stores or take 25% off your online order.

GRAB BAG

Key performance indicators

Prince Harry book Andrew Aitchison/In pictures via Getty Images

Stat: Prince Harry has cracked the code for tell-all autobiographies: telling all. His 410-page memoir, Spare, sold 1.4 million copies in its first day on shelves, setting a first-day nonfiction sales record for publisher Penguin Random House (which claims that only the Harry Potter books have logged larger first-day sales). And if the sales aren’t enough to prove that the media blitz around the book has succeeded, judge it like this: How many people don’t know where Harry got frostbite?

Quote: “The design of Starry is much more aligned with the Gen Z aesthetic.”

In a soda industry shakeup, Sierra Mist is being dumped for a younger, more lemony lemon-lime soda. Pepsi announced it’s rolling out a brand-new citrus brand, Starry, to take on the king, Sprite (by rival Coca-Cola), which nabbed 8.3% of the overall market in 2021. By comparison, Sierra Mist scored less than one tenth of 1% of market share. Starry, which is caffeine-free and apparently designed to appeal to Gen Z, is at least the fourth effort by Pepsi to come after Sprite’s crown. Slice and Storm were some previous duds.

Read: On Gwen Stefani and cultural appropriation. (Allure)

QUIZ

You’re quizzing me, Smalls

Weekly news quiz

The feeling of getting a 5/5 on the Brew’s Weekly News Quiz has been compared to guessing the plot twist correctly 15 minutes into the horror movie.

It’s that satisfying. Ace the quiz.

WHAT ELSE IS BREWING

  • Crypto firms Genesis and Gemini were charged by the SEC for selling unregistered securities through Gemini’s Earn product, which promised yields of up to 8%.
  • Lisa Marie Presley, the singer-songwriter and only child of Elvis Presley, died at 54 after an apparent cardiac arrest.
  • Tornadoes killed six people in Alabama and caused “significant damage” to Selma, the city’s mayor said.
  • Nurses at two NYC hospitals returned to work after reaching a tentative agreement that would alleviate staffing shortages and boost pay. They had been on strike for three days.
  • Mark your cal: The tax filing season begins Jan. 23, the IRS said.

BREW'S BETS

Styling America’s highways: If you enjoyed this week’s trivia on the popular highway sign font, then you’ll also get a kick out of this comprehensive style guide to America’s highways.

Pick a theme: Here’s a new way to think about New Year’s resolutions.

A labor of love and carbs: One guy logged every slice of pizza he’s eaten in NYC since 2014 (464 of them in total).

Healthy habits: Getting those daily nutrients just got easier. Ritual multivitamins are designed to be gentle on the stomach + help fill nutrient gaps with vegan-friendly, non-GMO, and gluten-free ingredients. Get 35% off your first order.*

*This is sponsored advertising content.

GAMES

The puzzle section

Picdoku: Today’s Picdoku will have you feline good. Play it here.

Friday puzzle

Place a three-letter word on the dashes to complete a word on the left and to begin another word with those letters on the right.

Example: e a r _ _ _ m e = e a r T H Y / T H Y m e

1. f e a t _ _ _ o i c = ?

2. c o u r _ _ _ n d a = ?

3. d i s p _ _ _ o v e r = ?

4. k e e _ _ _ s i s t = ?

5. r u n _ _ _ i c e = ?

AROUND THE BREW

Business 101

Business

Want a fresh set of business skills? No matter what industry you’re in, don’t miss the Brew’s Business Essentials Accelerator, which kicks off in February. Apply today while spots last.

On today’s Business Casual episode, Nora chats with Katie Gatti Tassin, creator of Money with Katie, about how she turned her side hustle into a lucrative full-time gig.

Navigating the world of personal finance can be complicated. That’s why Money Scoop makes it easy with a free newsletter. Try it out.

Why are hospitals such big ransomware targets? Healthcare Brew dives into health systems’ biggest weakness—read more and subscribe here.

SHARE THE BREW

Share Morning Brew with your friends, acquire free Brew swag, and then acquire more friends as a result of your fresh Brew swag.

We’re saying we’ll give you free stuff and more friends if you share a link. One link.

Your referral count: 2

Click to Share

Or copy & paste your referral link to others:
morningbrew.com/daily/r/?kid=303a04a9

ANSWER

1. featHER / HERoic

2. courAGE / AGEnda

3. dispLAY / LAYover

4. keePER / PERsist

5. runOFF / OFFice

Source

         

Written by Neal Freyman, Matty Merritt, Jamie Wilde, and Max Knoblauch

Was this email forwarded to you? Sign up here.

Take The Brew to work

Get smarter in just 5 minutes

Business education without the BS

Interested in podcasts?

  • Check out ours here
ADVERTISE // CAREERS // SHOP 10% OFF // FAQ

Update your email preferences or unsubscribe here.
View our privacy policy here.

Copyright © 2023 Morning Brew. All rights reserved.
22 W 19th St, 4th Floor, New York, NY 10011

Older messages

☕️ A battery of reasons

Friday, January 20, 2023

Satellite phones are all the rage. January 13, 2023 Emerging Tech Brew TOGETHER WITH West Monroe Happy Friday. First, it was Southwest Airlines canceling thousands of flights as a result of faulty and

☕ Spice of life

Friday, January 20, 2023

A conversation with Fly by Jing's founder. January 13, 2023 Marketing Brew TOGETHER WITH Salesforce Happy Friday the 13th. We wish you nothing but a day free of ladders and black cats. In

☕ No rest fur the weary

Friday, January 20, 2023

What California's fur ban means for retailers. January 13, 2023 Retail Brew TOGETHER WITH Printful Enterprise Happy Friday. Wondering what to drink this weekend? Well, Tom Hanks has come up with a

☕ Price drop

Friday, January 20, 2023

The debt ceiling fight is just heating up... January 14, 2023 View Online | Sign Up | Shop 10% Off Morning Brew TOGETHER WITH Cariuma Good morning and Happy Saturday. Our fantastic design team was out

☕ Decoding Davos

Friday, January 20, 2023

Why a bunch of VIPs will be at the same ski resort tomorrow... Together with Facet Wealth January 15, 2023 | View Online | Sign Up | Shop 10% Off Hannah Minn BROWSING Classifieds banner image The

You Might Also Like

☕ Great chains

Wednesday, January 15, 2025

Prologis looks to improve supply chain operations. January 15, 2025 View Online | Sign Up Retail Brew Presented By Bloomreach It's Wednesday, and we've been walking for miles inside the Javits

Pete Hegseth's confirmation hearing.

Wednesday, January 15, 2025

Hegseth's hearing had some fireworks, but he looks headed toward confirmation. Pete Hegseth's confirmation hearing. Hegseth's hearing had some fireworks, but he looks headed toward

Honourable Roulette

Wednesday, January 15, 2025

The Honourable Parts // The Story Of Russian Roulette Honourable Roulette By Kaamya Sharma • 15 Jan 2025 View in browser View in browser The Honourable Parts Spencer Wright | Scope Of Work | 6th

📬 No. 62 | What I learned about newsletters in 2024

Wednesday, January 15, 2025

“I love that I get the chance to ask questions and keep learning. Here are a few big takeaways.” ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌

⚡️ ‘Skeleton Crew’ Answers Its Biggest Mystery

Wednesday, January 15, 2025

Plus: There's no good way to adapt any more Neil Gaiman stories. Inverse Daily The twist in this Star Wars show was, that there was no twist. Lucasfilm TV Shows 'Skeleton Crew' Finally

I Tried All The New Eye-Shadow Sticks

Wednesday, January 15, 2025

And a couple classics. The Strategist Beauty Brief January 15, 2025 Every product is independently selected by editors. If you buy something through our links, New York may earn an affiliate commission

How To Stop Worrying And Learn To Love Lynn's National IQ Estimates

Wednesday, January 15, 2025

... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

☕ Olympic recycling

Wednesday, January 15, 2025

Reusing wi-fi equipment from the Paris games. January 15, 2025 View Online | Sign Up Tech Brew It's Wednesday. After the medals are awarded and the athletes go home, what happens to all the stuff

Ozempic has entered the chat

Wednesday, January 15, 2025

Plus: Hegseth's hearing, a huge religious rite, and confidence. January 15, 2025 View in browser Jolie Myers is the managing editor of the Vox Media Podcast Network. Her work often focuses on

How a major bank cheated its customers out of $2 billion, according to a new federal lawsuit

Wednesday, January 15, 2025

An explosive new lawsuit filed by the Consumer Financial Protection Bureau (CFPB) alleges that Capital One bank cheated its customers out of $2 billion. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏