Morning Brew - ☕ Make me an offer

Plus, why the Quiet Car is always the best way to travel
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Raise

Good morning. Welcome to Raise, the newsletter that’ll make you better at your job.

We’ll be dropping into your inbox every Tuesday with tactical ways to become a stronger leader, make data-driven decisions, and embrace strategy head-on. When you get your next promo, our Venmo accounts are open.

In this edition:

Assessing job options

Reasonable prices

Up in the air

—Kaila Lopez and Charlotte Salley

SHARPEN YOUR SKILLS

Do you accept this employment rose?

The Bachelor rose ceremony The Bachelor/ABC via Giphy

Making the leap from one job to another is a bigger deal than when Taco Bell brought back the Mexican Pizza—it’s not every day that you get to brag on LinkedIn and hard launch a different personality with a new group of coworkers. So before you accept a job offer, ask yourself about career growth, benefits, and company strength.

Career growth. Every new job you take doesn’t have to be a promotion or come with a big salary boost, but it should help you build the skills and experience you need to continue accelerating your career. Ask yourself:

  • How does this job offer impact my desired career path?
  • Could I grow and learn from my manager?
  • How does this company support and help develop my career?
  • Are these job responsibilities aligned with what I want to be doing in the short term?
  • What is the career path for someone in this position?

Benefits. Money is an important part of a job offer, but it’s not the only benefit to consider. Think about how other perks (or requirements) could impact your work life. Ask yourself:

  • Is this position offering the flexibility I want in my day-to-day, like remote work or a flex schedule?
  • Does this company offer learning stipends or other development opportunities?

Company strength. Even the best job opportunity with the best benefits could be the wrong choice if you aren’t confident in the work the company is doing. Ask yourself:

  • Do I like the team I’d be working with?
  • Throughout the interview process, did I feel supported? Was the team organized in the recruiting cycle?
  • Am I confident in how the company is managed?
  • Do I align with the company’s values and mission?
  • Would I be proud to work at this company?

If you have the luxury of evaluating a job offer on its merits, you should take that responsibility seriously. Happy hunting.—KL

BEYOND THE HEADLINES

Low prices are the best medicine

Eli Lilly corporate center Jetcityimage/Getty Images

Last week, pharmaceutical company Eli Lilly capped its insulin at $35 per month, a major move to bring down the notoriously high cost of insulin products.

Pharmaceutical pricing makes as much sense as paying $2M for a Wu-Tang album (looking at you, Pharma Bro), but if your company is trying to price a product in a more rational way, start by considering:

  • How much it costs to produce. What time, energy, and materials are needed to make this product or service? How much do you realistically want to make above those costs?
  • The value you’re actually providing to consumers. Translating the problem you’re solving into $$$ might seem as subjective as your mom giving you a compliment, so be realistic—your customers probably don’t think your artisanal fig jam is worth $500.
  • How much people are actually willing to pay. Your customers should feel like they’re getting a steal based on the value you offer. Keep that value-to-price ratio higher than your cousins coming back from a walk at Thanksgiving.

Start the process by doing some light competitor stalking research or by interviewing your customers. Remember—they don’t live in a vacuum. Customers may say they’re willing to pay for something if you ask them, but that doesn’t always translate into swiping their credit card.

TOGETHER WITH MORNING BREW LEARNING

Figure out your career map

Pages of Career Mapping toolkit

We’ve all sweated through the “Where do you see yourself in five years?” interview question. At a different company? Making more money? Idk. But you don’t have to BS yourself like you did that HR rep: Use our Career Mapping toolkit to design your career the way you want.

This digital download includes 10 customizable templates, a video walkthrough, plus all the advice Career Services didn’t give you in college. Get yours here.

WATER COOLER

Away on business

An expensed business trip? In this economy?

It’s a rare occasion, but sooner or later you may find yourself eating a soggy grilled chicken sandwich at the LaGuardia Bar 212, and you don’t want to be caught off guard by being the only one at the conference without biz formal fits.

Here are our top five tips when traveling for work:

  1. Register for TSA PreCheck. At the risk of being too obvious, yes, it’s okay to be that smug asshole sailing through the express line. You might even be able to get your company to pay the application fee.
  2. Traveling with coworkers? Bring over-ear headphones. No need to suffer through three hours of weather-related small talk. Go classic with top-of-the-line Bose, and let them do the heavy lifting for you.
  3. Choose the room with the double bed. Same price as a king or queen, but you get a whole extra bed for your wardrobe—or for laying down in your outside clothes without mucking up your nighttime sheets.
  4. East Coasters, book the Acela Quiet Car—but hang out in the Cafe Car. Bill time between Boston and DC in peace and quiet, and then talk as loudly as you want over mediocre coffee and the world’s best hot dogs.
  5. If nothing else, find order in a bag within a bag. You might have a five-hour delay at Chicago O’Hare, but at least your chargers won’t become a rat-king situation. We like this bento box–style tech organizer.

What tips did we miss? Reply to this email with your best hacks for keeping passports on lock & pencil skirts wrinkle-free.

 

Written by Kaila Lopez and Charlotte Salley

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