GrowthHackingIdea - 38% opt-in rate from a product page
On an ebook product page an author added a popup that converted into opt-ins at a whopping 38.4%.
Here are the details:
1. The pop-up appeared 15 seconds after a visitor viewed the product page.
2. It offered the first chapter of that book for free.
38.4% of people left their email!
That's a perfect way to nurture them and boost sales - and even promote your next book/product.
Source: sumo.com
Cheers,Charlie Patel ;)
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