GrowthHackingIdea - 2.6x time spent on page (research)
Did you know that one of the factors that affects your Google rank is "Time Spent on Page".
The bigger it is, the higher your rank.
I've just found an interesting research report on how to boost "Time Spent on Page" by 2.6 times.
Wistia divided high-trafficked pages into 2 categories:
1. With video on the page.
2. Without video on the page.
And then compared their average "Time Spent on Page".
Results:
People spent, on average, 2.6x more time on pages with video than without.
Boom!
That means, just by embedding a video on your page...
you can boost your "Time Spent on Page" by 2.6x!
Source: wistia.com
Cheers,Charlie Patel ;)
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