16

10:00 am PT / 1:00 pm ET

Lately, founders and VCs are starting to recognize that intimately understanding your business’ user data provides you with authentic growth metrics, unlocking the key to long-term success. Join Persona to discover how using the Know Your Customer and Know Your Business concepts can put your company on track for sustainable, long-term growth.

17

11:30 am PT / 2:30 pm ET

Everything needs a home, and Garima Kapoor co-founded MinIO to build an enterprise-grade, but open source, object storage solution. The pitch sounds amazing: Simple, high performance, and a native Kubernetes operator integration. But questions remain. Kapoor and MinIO investor Mark Rostick of Intel Capital are speaking on MinIO’s growth and how it manages competition. 

18

10:00 am PT / 1:00 pm ET

AI can be a security champion or a security crisis waiting to happen. Hear cybersecurity and AI experts discuss the risks, benefits and how startups can use AI correctly to protect their business.

23

10:00 am PT / 1:00 pm ET

API adoption among fintech and regulated businesses has been slow. It doesn’t have to be that way. Learn how companies, from startups to large enterprises, can enhance security, prevent fraud & more. 

24

11:30 am PT / 2:30 pm ET

Sensi.AI uses audio-based software to monitor patients and assist medical staff and family members with care. But now, with the general availability of generative AI solutions, Sensi.AI is at a crossroads. Does it keep developing its own platform, or turn to generative AI to build a new solution from scratch? Find out at this week's TechCrunch Live!

7

11:00 am PT / 2:00 pm ET

TechCrunch Live unpacks what is happening in the Atlanta tech ecosystem. Though much of the event is under wraps (stay tuned), we can promise an exciting slate of panels and articles to showcase the city’s culture and commitment to becoming a tech hub. Trust us, this is not an event you will want to miss, so stay posted for updates, and we hope you can join us as we officially welcome you to Atlanta.

19-21

Disrupt — the original startup conference — stays fresh, relevant and focused on founders, investors, and the future of tech year after year. Whether you’re a startup rookie learning the ropes, a seasoned investor searching for the next big thing, or a founder hell-bent on changing the world - Disrupt delivers the tools, knowledge, and connections to help you make it happen.

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Questions? Email us at events@techcrunch.com