Sofia Richie Just Made This Cringe Y2K Beauty Trend Look Chic

Dec. 18, 2023

Alex Harper/Bustle

Tara Reid — always both names — had a chokehold on the culture with a stunning run at the mall cineplex: Cruel Intentions, two American Pie movies, Van Wilder, the underrated Josie and the Pussycats. There was lots to celebrate and, well, she celebrated hard. Every stumble was chronicled by what amounted to her own paparazzi press corps. Tara Reid was everywhere. But five years after starring in a tasty bit of Oscar bait called Dr. T & the Women opposite Richard Gere, she was relegated to hosting a reality show on E! called Taradise.

As the culture at large reconsiders how it treated young women in the late ’90s and early 2000s — Britney Spears, Pamela Anderson, Paris Hilton among them — an unlikely question has emerged: justice for Tara Reid?

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When you think back on the makeup trends of the early 2000s, it almost feels like a fever dream. Beauty creators on YouTube and beyond were big fans of drawn-on brows, layers of matte foundation, and, of course, the infamous concealer lip. To make it look good and not ghoulish, the trick is all in the application — which Sofia Richie Grainge just did and changed the game.

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Sofia Richie Just Made This Cringe Y2K Beauty Trend Look Chic

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