Starter Story - Subreddit millionaires

How to build a million dollar business off of one subreddit

5 min read

Hey there,

Pat here. Happy Wednesday.

I have a confession.

Starter Story would have failed miserably without the help of one place: the r/entrepreneur subreddit.

I was able to “hack” that subreddit and get millions of free users.

For $0.

Even crazier... I did this when I was a nobody.

With this simple tactic, I quit my full time job and turned my “silly little website” into a million dollar business.

... all thanks to one subreddit!

Today, I’m going to share with you that story:

Spend 5 mins reading this email if you want to learn:

How to "hack" any subreddit & get thousands of free users
How to identify (and double down) on your home run marketing channel
How Reddit is creating million dollar businesses every day

How I turned one subreddit into $1M

It all starts in 2017.

It's launch day for my new website Starter Story - a database of case studies on how regular people turned side projects into million dollar businesses.

I share it with a few friends.

I’m ready for it to go viral.

I'm ready for the success to start happening.

Crickets.

A whopping 300 people visit my website in the first month:

I learn startup lesson #428:

"If you build it, they WON'T come."

Ok... time to figure out this thing called "marketing".

Let's try the shotgun approach?

I share my website EVERYWHERE:

Twitter, Instagram, FB, Pinterest, Quora, Imgur, Hacker News, etc.

Again, I'm just waiting for the SUCCESS to start rolling in...

MORE CRICKETS.

🦗🦗🦗

So… I start searching Google for more ideas.

I come across a discussion on Reddit.

And then it hits me.

“Could I get Starter Story on the front page of Reddit?”

I check to see if there is a subreddit for entrepreneurship.

There is.

r/entrepreneur: A subreddit with 2.3M users.

What if I posted the link to my website on there?

Let's give it a shot.

NOPE.

The mods: "Your post has been removed. Goes against our spam rules"

Ugh.

Let's check out these so-called "rules":

"#1: No link posts. Only self-posts (text posts) allowed."

I have an idea. Well, it’s more of a workaround...

What if I copy & paste my case studies into a “self post”?

Let's try it.

I wake up the next morning:

Holy sh*t. I'm on the front page of Reddit:

- 400+ upvotes.

- Over 50K views.

- Hundreds of people on my website.

Here is the actual post:

I’m jumping for joy.

Mama I made it!!

Then I realize… this might be way bigger than one post.

I think I've just found my home run marketing channel.

It's repeatable and it's scalable.

Time to double down.

I rinse and repeat this hundreds of times:

After 2 years & 100s of posts later, I've got:

- Tens of millions of impressions on my content
- Over 1M visitors to my website
- Starter Story hits $10k/month

And thanks to Reddit, I've quit my job and gone all in on Starter Story.

After failing 100 times, I found one thing that worked.

Then doubled down on it over and over.

And that's my advice to you.

Try lots of things. Throw shit at the wall. And when something sticks, go all in.

It might change your life forever.

A warning

I know what you’re thinking…

"Maybe I'll try this?"

But... copying this method will not work.

Eventually, a Reddit mob formed and turned against me.

Instead of copying this, study the fundamentals of Reddit virality:

Thousands of people are going viral on Reddit every day

There are people "hacking" Reddit every day.

Going viral and converting that attention into million dollar businesses.

You can replicate it yourself by studying founders who already did it.

Here’s a few:

1. Study it: David turned one Reddit post into a $1M SaaS. In his case study he shares the exact post that went viral and why.

2. Study it: George validated his business idea on Reddit and now makes $180k/year. In this case study he shares the exact post that went viral.

3. Study it: Lukas got his first customers from Reddit. His strategy? Asking for advice. See the exact Reddit posts that did it. Now he makes $100k/year with 0 employees.

4. Study it: I break down everything on my Reddit strategy here.

We have hundreds more case studies like this on Starter Story.

Study them and you will be unstoppable.

How you can "hack" Reddit in 2024?

Serious about building something?

Serious about finding that "home run" distribution channel that could turn your thing into a million dollar business?

(like I did)

Then there's something I want to show you.

Click here to see what I'm talking about.

Thanks for reading!

Pat Walls
Founder, StarterStory.com

Starter Story - 4920 W Cypress St Ste 104 - #5143 - Tampa, FL 33607

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Starter Story - Subreddit millionaires

How to build a million dollar business off of one subreddit

Older messages

Ends soon: Say goodbye to your 9 to 5 job

He made $6k before he even bought a domain name

This is what a $100M business looks like

I studied 4,418 $1M+ side projects

My proven method to reaching 1M monthly visitors

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