Morning Brew - ☕ Thrill of the lace

Foot Locker’s new retail concept.
April 24, 2024

Retail Brew

Bluecore

Hey there. Do you remember yesterday when we said that the week was already heavy on industry intrigue? Turns out we were just getting started—since then, Foxtrot and Dom’s Market suddenly closed (more on that later) and the Senate passed a bill that would force a sale or ban of a certain social media app in the US. It’s only Wednesday, and we’re exhausted.

In today’s edition:

—Erin Cabrey

STORES

Step it up

Foot Locker exterior Foot Locker, Inc.

Foot Locker is taking a big step forward on the “Lace Up” growth plan it introduced last year, with a new retail concept it’s debuting today.

“It’s the most thorough, comprehensive store redesign we’ve ever done,” Foot Locker EVP and chief commercial officer Frank Bracken told Retail Brew; it improves the customer experience, layout, and storytelling opportunities for brands. The first location of the new concept was introduced today at the Willowbrook Mall in Wayne, New Jersey, and the company’s 34th Street flagship in New York City will get a refresh soon. Foot Locker also plans to debut new stores this year in Paris ahead of the Olympics, as well as in Melbourne, Australia, and in its first-ever location in India, outside Delhi.

Bracken said the retailer began working on a brief for the concept last year using feedback from consumers and brand partners, and zeroing in on the “Heart of Sneakers” brand platform it rolled out in November.

The new look begins with the storefronts, which have digital screens in the windows and a “Drop Zone” in the first 500 square feet of the store highlighting trends and new products.

Keep reading here.—EC

   

PRESENTED BY BLUECORE

Get growing

Bluecore

The secret ingredient for a healthy business…isn’t all that secret. To keep your business growing, you need repeat customers and the right metrics to measure ’em. Perfect your recipe for short-term gains and long-term growth with Bluecore’s 2024 Customer Growth Benchmarks Report.

The baked-in challenges of rising acquisition costs, the loss of third-party cookies, and a growing dependence on mass marketing make reaching customers harder than ever.

In the report, Bluecore digs into customer-focused metrics that indicate the health of your business and customer file so you can use them to boost growth and efficiency. See how you stack up against your peers and learn about:

  • the relationship between identification rate + repeat purchases
  • how active buyers order (+ spend) more than new buyers across every industry
  • the gold mine of inactive customers hidden in your customer file

Get your copy while it’s hot.

RETAIL

’Trot gossip

Foxtrot exterior Foxtrot

Foxtrot and Dom’s Kitchen and Market announced they’re ceasing operations, effective yesterday. All 33 Foxtrot locations and two Dom’s grocery stores have closed their doors in Chicago, Austin, Dallas, and Washington, DC.

“We explored many avenues to continue the business but found no viable option despite good faith and exhaustive efforts,” Dom’s shared in a statement on its website, which Foxtrot shared on its social media accounts. “We understand that this news may come as a shock, and we apologize for any inconvenience it may cause. We genuinely appreciate your understanding during this challenging time.”

As of yesterday, delivery, store operations, store credits, and all customer-facing operations have ceased, per the Dom’s website. All account credit and member perks have also expired.

Corporate workers were told via conference call yesterday morning that stores would close by noon, Eater Chicago reported, while “store workers were left in the dark.”

Keep reading here.—EC

   

COMMUNITY

Coworking with Randy Carr

Randy Carr headshot Randy Carr

On Wednesdays, we wear pink spotlight Retail Brew’s readers. Want to be featured in an upcoming edition? Click here to introduce yourself.

Randy Carr is president and CEO of World Emblem, a patch manufacturer working with partners like Levi’s and New Era.

How would you describe your job to someone who doesn’t work in retail? I oversee the technologies and procedures that ensure our products and services always meet expectations. There are many different materials and processes that go into making the items our clients sell, and emblems and patches are an essential piece of that puzzle. As CEO, my job is also to make sure there are clear roles and responsibilities for our employees, along with a vision and path for success.

One thing we can’t guess about your job from your LinkedIn profile? As much as I put myself out there, I am really an introvert at heart. When I’m done working, I just want to go home, be with my family, and get some rest.

What’s your favorite project you’ve worked on? We’re currently on year three of transforming our company through lean manufacturing—a system that reduces production and response times from suppliers to customers.

Keep reading here.—EC

   

TOGETHER WITH LTK

LTK

Chart your creator course. Explore the state of retail media and how to drive lasting customer loyalty in LTK’s new study. Tap into the benefits of influencer marketing through retail media networks + learn best practices for launching successful programs. Create your customized pilot package.

SWAPPING SKUS

Today’s top retail reads.

Moving target: A recently introduced policy at a shopping center in Washington, DC, is requiring Target shoppers under 18 to be accompanied by an adult—but it’s unclear why. (Retail Dive)

Tight race: Hot Wheels sales and wider margins helped support Mattel as its sales slipped. (the Wall Street Journal)

Rich tastes: As both cocoa costs and chocolate prices increase, the families behind two chocolate giants, Mars and Ferrero, have grown richer. (Fast Company)

Most valuable shoppers: Repeat customers spend waaaaay more than new buyers across all retail categories, so your growth plan should prioritize them. Learn to fill gaps in your strategy with Bluecore’s new report. Get it here.*

*A message from our sponsor.

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