Hello! Thanks for tuning in for the latest Spotify Newsletter.

For all the K-Pop fans out there, today is the last day to discover and embrace what your ideal fan role would be in a K-Pop group. Spotify’s in-app experience lets you discover and embrace what your ideal fan role would be in a K-Pop group and flex your results.

When you enter Spotify’s Your K-Pop Persona, you’ll be asked five questions about the way you support the genre to help determine what your role might be in a K-Pop group. Inspired by the roles usually assigned to group members, you could be a Main Visual, a Main Vocal, a Main Rapper, a Main Dancer, or a Trainee.

I have already reached out to Spotify headquarters about the possibility of a ‘Your Steely Dan Persona’ interactive experience.

★ SPOTlight★

⭐️ Spotify CEO Daniel Ek outlines 3 new 'core' opportunities for music

Analyst Rich Greenfield of Lightshed Ventures asked EK about the possible US TikTok ban and how Spotify might take advantage of the opportunity. EK declined to comment on TikTok’s troubles while still offering an expansive response.

⭐️ Why Spotify won't give up until they get “Radio” right

Every streaming platform offers AI-curated “radio,” but Spotify sometimes misses the mark. Here’s where they’re falling short and why they will keep trying.

⭐️ Spotify wants to make podcasts a marketing driver for music

Despite being the most transparent DSP on the market (at least in terms of publicising music data), Spotify does not make aggregate consumption data readily available to the public. So, when Spotify is willingly providing this type of data to a news outlet, there is likely a strategic reason for doing so.

⭐️ Budweiser is turning Spotify into beer ads - Fast Company

More than 500 songs on Spotify namecheck Budweiser in their lyrics. With a new campaign in Brazil, the King of Beers is turning these tunes into actual ads on the streaming platform.

“UninterruptAds,” made with Africa Creative Agency, use complete songs mentioning Budweiser as ads on Spotify’s ad tier, in an effort to minimize the blatant interruption of a typical ad.

⭐️ Spotify Algorithm: The Ultimate Music Discovery Machine

Personalised music recommendations can only happen because of the large amounts of user data available to Spotify. By harnessing this data, Spotify analyses patterns and creates a system where the tracks and users are interlinked.

🗣 Podcasts 🗣

• Never Miss a New Release With Countdown Pages for Audiobooks

▶️ Playlists ▶️

• Spotify’s New Hardcore Gardening Playlist and Brain Dead Collab Will Rattle Greenhouses Everywhere

🎧 Streams 🎧

• Beyonce's 'Cowboy Carter' Hits 1 Billion Spotify Streams

• Streams of Música Mexicana soared by 440% in five years on Spotify, platform says

🖌 Design 🖌

• Spotify previews Portal for Backstage as developer portal with easy setup, plus premium plugins for all users

💡 Tips & Tricks 💡

• What Is Crossfade on Spotify & How to Turn it On (& Off)?

• How to Create Spotify Account in 1 Minute [Fastest Way]

🤖 Spot(ai)fy 🤖

• Can Your Playlist Read Your Mind? How Spotify Uses AI to Personalize Your Music

🔥 News 🔥

• Why Spotify Can Grow More As Q1 Gross Profit Tops $1 Billion

• Spotify's subscription rejig could be great news for budget-conscious music fans

• Spotify's Surprise New CFO

• 'Psst' Is a No-Nonsense Spotify Player

⚡️Sponsor! ⚡️

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📊 Access Vital Metrics: Dive deep into playlist data. Track follower trends and stream estimations to choose the right playlists for your songs.
🔗 Curated Playlist Connections: Find the perfect playlists for your music.
✉️ Personalized Outreach: Reach out to curators with confidence. We help craft personalized messages for each submission, making every interaction count.

Whether you're an artist, manager, or music marketer, IsItAGoodPlaylist.com is your go-to resource for making informed decisions in the playlist world.

🎵 New Adventures 🎵

If I Had A Boat Lyle Lovett

Ghosts The Jam

If You Let Me Stay Sananda Maitreya

Ab's Song The Marshall Tucker Band

Mean Flower Joe Henry

Rockferry Duffy

Still Falling for You Boz Scaggs

Burning down One Side - 2006 Remaster Robert Plant

Nobody Knows Faces

My Favorite Picture Of You Guy Clark

Games People Play Jerry Lee Lewis

Money Don't Matter 2 Night Prince

📧 Get in touch 📧

If you have a question, idea, request, or simply a desire to chat about Spotify, please email me at jeff.spotifynewsletter@gmail.com.

😀 Have a Nice Weekend! 😀