The Content Marketer - How to set up and track GA4 UTM codes

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The Content Marketer

Today, we're explaining how to set up and track GA4 UTM codes, unpacking Google’s "AI Overviews," looking at persuasive advertising examples for your next campaign and more!



How To Set Up and Track GA4 UTM Codes

How To Set Up and Track GA4 UTM Codes

UTM codes help marketers decipher their web analytics in GA4. Here’s when, where and how to use them.

START TRACKING ►
TIME TO READ: 7 MINUTES
Navigating the New Landscape of Google’s AI Overviews: What Does It Mean for SEO?

Introducing Google’s AI Overviews: What Do They Mean for SEO?

Google’s AI Overviews are here! Will they boost traffic and deliver targeted content to the right audiences? Or is this the dawn of a SERP seachange?

FIND OUT ►
TIME TO READ: 2 MINUTES
Persuasive Advertising Examples To Inspire Your Next Campaign

Persuasive Advertising Examples To Inspire Your Next Campaign

Use these persuasive advertising examples to spark your creativity and get you thinking about your next ad campaign.

GET INSPIRED ►
TIME TO READ: 7 MINUTES

Page 1 Results for Rosterfy: And How You Can, Too

443% Boost in Traffic (and Counting…) for Quench

We used SEO and content creation to get Quench on Page 1 for dozens of keywords, and the traffic just keeps pouring in.

SEE CASE STUDY ►



🎥 VIDEO

Social Media Presence: Who Even Are You?

A social media marketing strategy is a must-have for modern marketers — but why are these platforms so important, and how can you leverage this opportunity?



Paid Search 101

LinkedIn Post of the Week:


Linkedin Post of the Week

SEARCH ENGINE LAND

Google AI Overviews Under Fire for Giving Dangerous and Wrong Answers


FAST COMPANY

Google Might Acquire HubSpot. Here’s Why Microsoft Should Worry


SEARCH ENGINE ROUNDTABLE

Google Analytics Real-Time Reports Adds Users In Last 5 Minutes

                                                           

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