Morning Brew - ☕️ Time to make money

OpenAI pivots to profit...
Advertisement
September 27, 2024 View Online | Sign Up | Shop

Morning Brew

EnergyX

Good morning. Helene made landfall in Florida last night as a Category 4 hurricane, the strongest to ever hit the state’s Big Bend. It is a huge and powerful storm—with a wind field that could span the distance between Washington, DC, and Indianapolis—that has already caused historic flooding to some of Florida’s coastal communities. How you know it’s bad: Waffle House, which has been used by FEMA as an indicator of a storm’s severity, closed all of its locations in Tallahassee.

As of 5am ET, Helene has weakened to a Category 1 as it’s moved into Georgia. Nearly 2 million customers are without power across Florida, Georgia, and the Carolinas. You can get real-time updates here, and we hope everyone in the region is staying safe.

—Cassandra Cassidy, Matty Merritt, Molly Liebergall, Adam Epstein, Neal Freyman

MARKETS

Nasdaq

18,190.29

S&P

5,745.37

Dow

42,175.11

10-Year

3.791%

Bitcoin

$64,840.19

Southwest

$29.93

Data is provided by

*Stock data as of market close, cryptocurrency data as of 5:00pm ET. Here's what these numbers mean.

  • Markets: We may soon have to replace this section with a photo of the “Stonks ” meme, because stocks kept going up yesterday, clinching yet another record for the S&P 500. Upbeat GDP data and new stimulus measures in China were largely to thank. One of the day’s big winners was Southwest Airlines, which soared after executives announced plans to revitalize the business.
 

AI

OpenAI decided it wants to make money now

OpenAI CEO Sam Altman Justin Sullivan/Getty Images

In a shock to the system, a billion-dollar Silicon Valley darling led by the former head of Silicon Valley’s most prestigious venture capital firm has decided that it’s time to make some money. OpenAI, the maker of ChatGPT and harbinger of AI’s world dominance, is restructuring from a nonprofit model to a for-profit model.

OpenAI started as a nonprofit in 2015 and later created a for-profit subsidiary. It long touted its non-profit status as a way to achieve its goals for “advanced digital intelligence” while remaining “unconstrained by a need to generate financial return.” With the proposed change, that all goes out the window, as the board will move into a minority ownership position and will relinquish full control to CEO Sam Altman.

Why make the change? “Nonprofit” isn’t an attractive label to investors who look exclusively for profit. Changing the structure opens the company to more investment: It reportedly received a fresh influx of $6.5 billion in VC money, putting its valuation at $150 billion.

And speaking of billions…the new structure would also give Altman an equity stake—something he previously eschewed because he “loved” what he did—rumored to be 7%, or roughly $10 billion. That would make him one of the richest people in the world.

But money won’t solve all of its problems. So many main characters are leaving OpenAI that it's starting to feel like Edmure Tully’s wedding.

  • This week, three leadership figures announced they were leaving: CTO Mira Murati, CRO Bob McGrew, and research VP Barret Zoph.
  • Earlier this year, several engineers and researchers quit over concerns about what they saw as OpenAI’s prioritization of money instead of safety.
  • Of the 11 people who founded the company, just two remain: Altman and one other computer scientist.

Zoom out: Some experts see the restructuring as a response to the events of late last year, when the nonprofit board ousted Altman for a few days after it lost confidence in his leadership, and then, at the behest of its biggest investor (Microsoft), brought him back.—CC

   

Presented By EnergyX

How one US startup is rewriting energy’s future

EnergyX

WORLD

Tour de headlines

New York City Mayor Eric Adams Timothy A. Clary/Getty Images

NYC Mayor Eric Adams indicted on bribery and fraud charges. According to a federal indictment unsealed yesterday, Adams allegedly accepted illegal gifts from foreign parties, including at least one Turkish official. The gifts ranged from free flights on Turkish Airlines to rooms at luxury hotels and meals at high-end restaurants. In exchange, prosecutors allege that Adams pressured the New York Fire Department to sign off on a 36-story Turkish consulate building in midtown Manhattan despite safety concerns. A number of New York officials, including Rep. Alexandria Ocasio-Cortez, called on Adams to resign. Gov. Kathy Hochul, who has the power to remove Adams from office, has not yet weighed in. Adams maintained his innocence during a raucous press conference, where he was met with hecklers.

US troops deployed to Cyprus amid fears of a wider Middle East war. Dozens of American soldiers were sent to the Mediterranean island country this week “out of an abundance of caution,” CNN reported, as tensions rise between Israel and Hezbollah in Lebanon. The US troops are reportedly preparing for a potential evacuation operation of US citizens from Lebanon. The State Department has urged citizens to leave the country while commercial travel options are still available. On Wednesday, Israel’s army chief said it’s preparing for a possible ground war in Lebanon, as the US and other allies called for a 21-day cease-fire.

The DOJ opened a probe into Super Micro Computer. The server company that you’ve suddenly heard a lot about lately due to the AI boom is in hot water, as the Justice Department is now investigating it for accounting violations, the Wall Street Journal reported. The probe follows a report by the activist short-selling firm Hindenburg Research that alleged the company shipped products to Russia despite US sanctions, improperly recognized revenue, and rehired employees who were responsible for accounting breaches. Super Micro stock, which in March had ballooned to 14 times its early 2023 price, has since plunged ~60%.—AE

MEDIA

Hoda Kotb is leaving Today early next year

NBC anchors Savannah Guthrie and Hoda Kotb attend as Wynonna Judd performs on NBC’s “Today” at Rockefeller Plaza on October 24, 2022 in New York City. John Lamparski/Getty Images

One of the most iconic, non-cereal mascot faces will be disappearing from your morning routine. Hoda Kotb announced yesterday that she will leave NBC’s Today show at the beginning of next year after nearly three decades at the media company.

Kotb said she wanted to spend more time with her young daughters. She’s a network vet, having started at NBC in 1998 as a correspondent for Dateline before moving up to host the 10am slot on Today with Kathie Lee Gifford in 2008, and then later with Jenna Bush Hager in 2013. Kotb also joined Savannah Guthrie to co-anchor the 7am program, filling the spot left open after the tumultuous 2017 firing of Matt Lauer over sexual misconduct allegations.

Her departure will leave a giant void for NBC to fill. As one of the last linear TV properties that still makes money, Today is a vital profit center for NBC. ABC’s rival program Good Morning America usually beats Today in total viewership, but Today wins out in advertisers’ most important demographic (viewers 25–54).

But…as the morning news market saturates, viewership across all networks has steadily shrunk since 2020. NBC’s viewership alone has dropped 11%, compared with 9% at ABC, according to Pew Research Center.—MM

   

TOGETHER WITH WENDY’S

Wendy’s

Breakfast of champs. How do you fulfill the most important meal of the day? With something as delicious, hearty, and satisfying as Wendy’s Breakfast Burrito. Fresh cracked eggs, seasoned potatoes, American cheese, and bacon or sausage, all wrapped in a warm tortilla to wow your tastebuds. Click the box to see what else Wendy’s has in store.

SPORTS

UNLV’s star QB is quitting over NIL money

QB Matthew Sluka Icon Sportswire/Getty Images

The endorsement rules that let Caitlin Clark do a Nike commercial as an undergraduate have led to confusion in NCAA recruitment: University of Nevada, Las Vegas’ new starting quarterback, Matthew Sluka, announced this week that he’s leaving the team because he never received the name, image, and likeness (NIL) money he says he was promised for transferring there.

Here’s the issue: College teams are technically not allowed to dangle endorsement money as a recruiting carrot, and they can’t strike any written deals before students enroll. That just means NIL collectives and booster clubs handle payouts instead of the schools, and courting happens with no paper trail.

So the UNLV fiasco is a he-said-he-said:

  • Sluka’s agent said a UNLV assistant coach verbally offered $100,000 if Sluka came to the desert.
  • But UNLV’s booster club said it never knew about this promise and that it wouldn’t have been able to negotiate with Sluka’s agent because he’s not registered in Nevada.
  • UNLV, meanwhile, said the agent warned that Sluka would transfer if he didn’t get the money, which the school saw as an “implied” threat that broke NCAA pay-for-play rules.

Zoom out: While the new world of collegiate sports endorsements is empowering young athletes to cash in on their talents, the current lack of NIL regulation also leaves room for recruiters to make promises without sticking to them…and some students are suing.—ML

   

STAT

Prime number: Here’s $2.7b, please come back

Google logo Justin Sullivan/Getty Images

Paying $2.7 billion to rehire one (1) single human person is not going to help Big Tech beat the “spends too much on artificial intelligence” allegations. Per the Wall Street Journal, Google shelled out the ungodly sum to bring back AI whiz Noam Shazeer, who quit the tech giant in 2021 after it refused to publicly release his chatbot. Officially, the payment was to license technology from Shazeer’s startup, Character.AI, but unofficially, the real motive was to make Shazeer a Google employee again, the WSJ reported. Thanks to his stake in the startup, he’s reportedly making hundreds of millions of dollars to rejoin his former employer. So next time you swear never to work somewhere again, remember that there’s a nonzero chance they will pay you almost $3b to return (if you are an AI genius).—AE

QUIZ

Lana Del Quiz

New Friday quiz image

Getting a 5/5 on the Brew’s Weekly News Quiz has been compared to getting a package on the first day of its delivery window.

It’s that satisfying. Ace the quiz.

NEWS

What else is brewing

  • Disney+ rolled out a program aimed at cracking down on password sharing, following Netflix’s move to get moochers to pay up.
  • Wendy’s is selling $1 Frosty desserts until Sept. 30 to capitalize on growing furor over broken McDonald’s McFlurry machines.
  • California passed a law requiring subscription services to offer users a simple, one-click option to unsubscribe.
  • Newsmax, the right-wing cable news channel, settled its 2020 election defamation lawsuit with Smartmatic for an undisclosed amount just a day before the trial was set to begin.
  • ESPN laid off popular NBA writer Zach Lowe as part of the network’s ongoing layoffs of high-profile talent, which has included Sam Ponder and Robert Griffin III.
  • Trump Media shareholder United Atlantic Ventures dumped more than 7.5 million shares, according to a regulatory filing.

RECS

Friday to-do list

Feast: From PB&J to clam chowder, these are America’s greatest food inventions.

Observe the hippo: 24-hour Moo Deng livestream? Yes. 24-hour Moo Deng livestream.

Fly: Icelandic airline PLAY has a flash sale on $99 flights to Europe.

Take a swing: The New York Times now has a sports-themed Connections game.

Return to the office: Amazon recently announced a five-day in-office requirement for all employees. What might that mean for you? Check out the latest episode of Per My Last Email on YouTube or Spotify to find out.

Invest: Lithium demand will grow 20x by 2040. EnergyX extracts 300% more than current methods, earning them $100m in investments from GM and others. Invest in EnergyX by Oct. 3.*

Travel: Stop sacrificing style for function with these iconic carry-on suitcases, now discounted.*

*A message from our sponsor.

GAMES

The puzzle section

Jigsaw: Glimpse the stunning fall foliage of Stowe, VT, without leaving your house. All you have to do is piece together today’s Jigsaw.

Friday puzzle

Last month was not May or July. Next month is not January, March, or November. Neither last month nor next month is April, August, or December. What month must it be?

SHARE THE BREW

Share Morning Brew with your friends, acquire free Brew swag, and then acquire more friends as a result of your fresh Brew swag.

We’re saying we’ll give you free stuff and more friends if you share a link. One link.

Your referral count: 2

Click to Share

Or copy & paste your referral link to others:
morningbrew.com/daily/r/?kid=303a04a9

ANSWER

April

Source

Word of the Day

Today’s Word of the Day is: raucous, meaning “rowdy or disorderly.” Thanks to Michael from Henderson, NV, and others for not shouting the suggestion at us. Submit another Word of the Day here.

✢ A Note From EnergyX

This is a paid advertisement for EnergyX’s Regulation A+ offering. Please read the offering circular at invest.energyx.com/.

         
ADVERTISE // CAREERS // SHOP // FAQ

Update your email preferences or unsubscribe here.
View our privacy policy here.

Copyright © 2024 Morning Brew. All rights reserved.
22 W 19th St, 4th Floor, New York, NY 10011

Older messages

☕ Funny business

Thursday, September 26, 2024

Why The Onion is returning to print—and being picky about advertiser partners. September 26, 2024 Marketing Brew Presented By Quad It's Thursday. Sour Patch Kids created a “translator” for Gen Z

☕ Order in the short

Thursday, September 26, 2024

Shipping companies face a shorter holiday season. September 26, 2024 Retail Brew Presented By Klaviyo Hello, it's Thursday, and sadly, H&M has become the latest among many fashion retailers to

☕️ A guy with glasses

Thursday, September 26, 2024

Zuck showed off Meta's AR glasses prototype... September 26, 2024 View Online | Sign Up | Shop Morning Brew Presented By Indeed Good morning. Your motivational quote of the day comes from Anna

☕ Hear that?

Wednesday, September 25, 2024

The women's sports revolution is coming to audio. September 25, 2024 Marketing Brew Presented By Roku It's Wednesday. If you're afraid of thunder and heights, we suggest you avoid the

☕ Import in the storm

Wednesday, September 25, 2024

Why imports are surging. September 25, 2024 Retail Brew PRESENTED BY UST Hey hey. Coca-Cola is discontinuing its Spiced flavor just seven months after its debut—when the company claimed it would be a

You Might Also Like

NYC Mayor Indicted, a Gang of Orcas, and Daily Dad Jokes

Friday, September 27, 2024

New York City Mayor Eric Adams was indicted Thursday on federal charges of accepting bribes and illegal campaign contributions from foreign sources, becoming the first sitting mayor in city history to

Why Hurricane Helene is a wake-up call

Friday, September 27, 2024

Plus: Tim Walz's baby-animal problem, NY Mayor Eric Adams's explosive indictment, and more. September 27, 2024 View in browser Lavanya Ramanathan is a senior editor at Vox and editor of the

Numlock News: September 27, 2024 • Coconuts, Jeweled Lotus, Tokyo

Friday, September 27, 2024

By Walt Hickey ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Is Harris’ Big Tent About To Burst?

Friday, September 27, 2024

Kamala Harris has built a coalition spanning from Dick Cheney to Alexandria Ocasio-Cortez — but is that setting her up for a rudderless presidency? Vice President Kamala Harris has built a broad

Vote In The 2024 Book Review Contest

Friday, September 27, 2024

... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Vote In The 2024 Book Review Contest

Friday, September 27, 2024

... ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

That doomsday critical Linux bug: It's CUPS. May lead to remote hijacking of devices [Fri Sep 27 2024]

Friday, September 27, 2024

Hi The Register Subscriber | Log in The Register {* Daily Headlines *} 27 September 2024 home printer That doomsday critical Linux bug: It's CUPS. May lead to remote hijacking of devices No patches

My Search for Sambas Alternatives

Friday, September 27, 2024

Plus: tapered candles and timeless cloth napkins. The Strategist Every product is independently selected by editors. If you buy something through our links, New York may earn an affiliate commission.

What A Day: War watch

Thursday, September 26, 2024

American troops are being sent to the Middle East, just in case. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏