Your Next Viral Article Is a Google Trend Away 📈
Hello again, Hackerđź’š | |
Are you finding that first/next viral blog post a little too difficult to come by? Burning through pages of SEO tips faster than the sun through Icarus? We know the feeling. | |
How Search Trends Help You…Trend | |
Google Trends (trends.google.com) is a free tool that helps you identify what users are actively searching for. It’s like having a direct line to the collective curiosity of the internet with info on topics and search queries that are gaining traction, peaking in popularity, or enjoying a resurgence of interest. | |
How to Grow Your Blog with Google Search Trends | |
1. Identify Hot Topics: Once you’re in Google Trends, you first want to explore current trending searches with a broad strokes approach. I.e. before focusing on topics that align with your core content strategy, get an idea of where global interest is leaning. And if you’re a little loose with your content direction, you can hop on already-in-demand trends, offer a unique perspective, and reap the benefits. | |
3. Geo-Target Your Content: Trends also allows you to see how interest in a search term varies by region. Let’s say you're a blockchain enthusiast covering the emergence of Tap-to-earn & Tapswap, google trends will give you info on specific regions where your search term trends. Nigeria leads the charge in this case, with Ethiopia as a close second. | |
With this info, you may consider tailoring your next article to highlight the unique opportunities or challenges in those regions. | |
5. Capitalize on Seasonal Trends: Certain topics are seasonal, like "best gadgets for Christmas" or "AI trends in 2025." You can anticipate these trends and plan your content calendar accordingly. Google Trends lets you see recurring interest patterns, so if you notice that interest spikes for a particular topic around the same time each year, you can be ready with content just before the demand hits. | |
Why Trend in One Language When You Can Trend in 77 | |
All published stories on HackerNoon can now be translated into any language! We’ve added 77 languages to the HackerNoon distribution machine. Watch your stats exponentially grow, rank for keywords in other languages, and reach a diverse but relevant audience with translations! | |
Happy writing! | |
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