From Roadside to Riches: $2 Million Selling Peaches at Pop-Ups

What if I told you that a simple roadside peach stand could generate millions in revenue?

Today’s interview takes a detour from our usual deep dives into online success.

This time, our guest uncovered an offline business opportunity in an entirely unexpected way. Not only that, but the creative strategies she used to grow it are unlike anything we’ve covered before.

In this episode of the Niche Pursuits Podcast, we sit down with Shannon Houchin, founder of Roadside Republic, to uncover how she turned a summer side hustle into a thriving business empire.

Shannon’s story is anything but ordinary.

From training as a librarian to running over 100 pop-up stands, she shares the secrets behind her success—how she scaled fast, leveraged nostalgia, and built an in-demand product that practically sells itself.

​Watch Shannon’s Interview Right Here!​

In this episode, you’ll learn:

• The importance of building customer trust through transparency and product quality
• Tips for adding multiple revenue channels, like online shipping or live shopping, to diversify business income
• How storytelling and building personal connections with customers are key to success
• How niche markets offer competitive advantages when differentiated by high-quality products and services
• How to monetize your expertise and experience in a course

Whether you're an aspiring entrepreneur or you just love a great business story, this episode is packed with insights on scaling, branding, and creating loyal customers.

If you’re thinking about launching your own tangible business, her Peach Stand Academy is a great resource to help you get started. With expert advice and practical tools, this course could be just the push you need to turn your entrepreneurial dreams into reality. You can get more details HERE.

Get ready for a truly unique entrepreneurial journey! Tune in now to hear Shannon’s incredible story and find out how a simple idea can turn into a life-changing business.

​Watch, Listen to, or Read the full interview here!​

How to Monetize Your Expertise and Create a Profitable Course

Shannon created a step-by-step course to help aspiring entrepreneurs start and scale their own roadside businesses.

If you have expertise that you can share with others, consider monetizing it with your own course by using Teachable!

Teachable is a powerful platform for educators, entrepreneurs, coaches, and everyone in between, as it simplifies the process of building, selling, and managing online courses, all in one place.

Why choose Teachable?

• Easy-to-Use Course Builder – No tech skills required! Drag-and-drop features make it simple to create professional-looking courses.
• Custom Branding – Maintain your brand identity with customizable websites and course pages.
• Flexible Pricing Options – Offer one-time payments, subscriptions, or payment plans to maximize revenue.
• Built-In Marketing Tools – Increase sales with coupons, affiliate programs, and email automation.

Teachable lets you focus on what matters most: creating and delivering valuable content to your audience.

​Get started with Teachable today!​

Thanks,

Spencer

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