Does your brand sound like five different companies?

Your brand voice is a competitive advantage. Half the battle is having one. The other half is keeping it consistent across every channel.

Every touchpoint - social, email, PPC, website - needs to feel like it comes from the same brand. No mixed signals, no personality shifts. Inconsistency kills trust. If your tone consistently shifts, you'll confuse your audience, and you'll be forgotten.

Learn how to get this right with today's CXL Feed.

Eden Bidani walks through how to adjust your brand’s tone for different audiences and across different channels without diluting its personality.

What you'll get:

• The right way to define tone (most brands get this wrong).
• How to create guidelines for varying tone while maintaining personality.
• How to ensure your brand sounds consistent yet adaptable.

If your brand voice feels scattered, this is your fix. Dive in below.

Get unlimited access for 2025 and benefit from our premium content.

Don’t waste resources on guesswork and mediocre strategies.
Take action in minutes. See results in hours.

- Learn implementation-ready frameworks and tactics that drive measurable growth.

- Run top-tier experimentation and AB testing programs to get better results without increasing costs.

- Track what works and what doesn’t to make decisions based on data, not assumptions.

Learn More >

CXL, 901 S Mo Pac Expy, Suite 150,
Barton Oaks Plaza One, Austin TX 78746.

Follow us on LinkedIn.

Unsubscribe from future emails like these.