GrowthHackingIdea - 6 times more clarity (research)

Why people don't convert, don't follow your onboarding process, don't use your features correctly and drop off?

There is a big chance that they just don't get you.
How about 1 simple trick that will help you become 6 times more clear!

This trick was uncovered during research conducted in 1994 by the Railway Technical Research Institute.
A group of workers was asked to complete a simple task. They made 2.38 errors per 100 actions.
But when their ask was enforced by calling out loud what to do and pointing, their error rate dropped by over 6 times!

Do you use the Calling-and-Pointing principle in your app, on your landing page, and during the onboarding process?

Source: www.japantimes.co.jp


Cheers,
Charlie Patel ;)



Your friend wants to get access to our invite-only community of growth hackers from companies like Uber, Google, Microsoft, TechStars, Disney, Adobe, Coca-Cola, Amazon, etc.? Here's your personal invitation link for him/her: http://e.growthhackingidea.com/?ref=2145324&a4=1&a5=9

---

Unsubscribe | GrowthHackingIdea / StartupGrowth.com | 1460 Broadway New York, NY 10036