Good morning, and thanks for spending part of your day with Extra Points. | | | I want to make a quick announcement before we get into the guts of the newsletter. We’re launching a new secondary publication, called The Library Card, which is focused on giving updates and context around our data product, Extra Points Library. Subscribing to the Library Card is totally free! | We have a major update to Extra Points Library for Monday. If you want to get the inside scoop on our product roadmap, what sorts of stuff is actually in the library, and why we think it matters, get your Library Card today: |  | The Library Card | Get the latest news and insights from Extra Points Library, the contract directory for college sports. | library-card.beehiiv.com/subscribe |
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| | State lawmakers passing bills to try to give ol’ Homestate U a leg-up in recruiting isn’t anything earth-shattering. Some states, like New Mexico, consider direct state appropriations to help fund the athletic department. For a while, various states competed to pass NIL bills to appear more permissive than neighboring states. Then, they tried to repeal those bills…then tweak them to allow for schools to directly pay athletes without the NCAA getting involved. | To me, I think most of these state bills are born out of an explicit desire to help a few specific schools in recruiting, not from any ideological support of free market capitalism, or coherent belief structure about economic rights. Fine, whatever. Beyond the initial state bills that pressured the NCAA to permit NIL compensation at all, I don’t think most of the state NIL laws actually matter. | But a new front has opened up in the college athlete recruiting wars…taxation. And unlike squabbling over NIL reporting requirements or whether high school athletes can accept donor money, I think these bills actually matter. | Last week, lawmakers in Alabama proposed a bill that would exempt athletes from having to pay state income taxes on NIL earnings. Lawmakers in Georgia submitted a similar bill. | And now, a state rep in my home state of Illinois has pitched the same thing, a bill that would exempt college athlete NIL earnings from state income taxes. | The argument from all three states is similar. Some states, like Tennessee and Florida, do not have state income taxes for anybody. So if an athlete was slated to earn $200,000 from Illinois, Auburn and Florida State, well, they’d be able to keep more of their money at FSU. Thus, Florida would have a recruiting advantage, sign better players, win more championships, etc. Rep. Weaver, speaking to CBS, tried to justify the tax loophole like this: | Weaver points to the knock-on effects of increasing the competitiveness of in-state school as something that has the potential to dwarf whatever tax revenue is missed out on by making athletes exempt from the 4.95% state income tax rate. He also cited enrollment increases that come when sports programs win as an added benefit. "The reality is, we're going to collect more tax revenue when Illinois football is successful," Weaver said. "We're going to sell a heck of a lot more tee shirts and baseball caps, and we're going to have more people staying in our hotels, and they go to the U of I for games. So I think we got to continue to be competitive in sports, and we've got to keep up with what other states are doing." |
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| I think this is a terrible argument for two main reasons. | Let’s say, for example, that these lawmakers are correct. High income taxes put the state at a disadvantage when it comes to recruiting and retaining elite athletes. But then that would be true for recruiting and retaining nearly anybody else. | You know who else can pick between hypothetical job offers in multiple states? College professors! Engineers! Firefighters! Entrepreneurs! Tons and tons of other people! | What on earth is the prevailing state interest to make sure that basketball players don’t have to pay a particular tax, but everybody else does? If anything, a college athlete is less likely to buy a home, less likely to employ other people, and more likely to be transient in the next few years, compared to other high earners. If the state is going to cut taxes to try to recruit and retain a particular type of high-demand, high-income worker…it seems like “college athlete” would not be near the top of the list. | This also isn’t likely to be a policy that changes enough recruiting decisions to stimulate a larger economic impact…but it is large enough to set a terrible precedent. | The difference between a state income tax and no state income tax can be a significant amount of money for a professional athlete who signs a multi-year contract with a seven-figure annual salary. | But that isn’t generally what we’re talking about with college athletes, even highly recruited college athletes. A college destination is only for a few years before ultimately pursuing a professional career elsewhere, and between the direct payments from universities and whatever other deals get brokered “above the cap”, we’re mostly talking about six figure contracts, not seven. | Via the CBS story: | There is also the question of how much of a recruiting advantage this really affords the schools. Will exempting a recruit scheduled to make $100,000 at Tennessee (with no state income tax) really be the deciding factor that pushes them to Georgia or Georgia Tech now that they aren't subject to a 5.39% state income tax? "I don't think somebody's going to make a decision over $5,000," said Robert Railola, an accountant who specializes in tax strategies for high net worth athletes and entertainers. "It's not a big chunk." |
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| At least, not somebody with competent representation. So this sort of tax cut is betting that enough athletes will be swayed over a $5-$20K tax break that it will produce enough of a recruiting advantage to improve team performance enough to create a local economic stimulus? That this helps push Illinois football into the ten-win range, selling enough hot dogs and parking spaces to offset the loss in income tax? I am, uh, deeply skeptical. | But even if we’re not talking about a lot of money for the athlete or the state, it creates another special interest carve out that I think sends a terrible message. | With these bills, lawmakers are saying “it is more important for the state to create incentives for blue-chip linebackers than it is for blue-chip company founders, teachers, police officers, software developers, emergency responders, or nearly any other profession.” | I love college sports. Dedicated my professional career to them. But I hate that message. | If a high income tax (or shoot, an income tax at all) is determined to be detrimental to the state’s ability to recruit a particular type of resident, then get rid of that particular tax for everybody. | I love that college athletes are getting money. I love that they’ll likely be getting payments directly from their athletic departments. They deserve it. But getting paid for services rendered also comes with responsibilities, like paying the taxes that make stuff like public universities possible. | Creating special carve outs, to me, is an insult to taxpayers, especially now. I hope these efforts fail. | Here’s what else we’ve been up to this week: | We published a guest post from national security expert Matt Weiss, who sees some similarities in how the sports community is dealing with gambling and the massive intelligence failures around 9/11. Sharing information, in his view, is critical! There’s a big shakeup coming to the college video game licensing world. I chatted with the CEO behind a disruptor that could bring big changes to schools, athletes, video game publishers and consumers. If you care about EA CFB26, I think you’ll care about this. I took my family to see the Lake Show (aka Northwestern women’s lacrosse) last weekend. I don’t really know anything about lacrosse, and my kids know even less. It was awesome. This weekend, I highly recommend you find a sporting event you don’t totally follow….and go anyway. We dug into the IRS 990s for dozens of non-profit NIL collectives for FY23. Even as the collective world moves away (kinda) from the non-profit model, there’s a lot of data here on who was getting paid, how much, and what sort of collectives continued to grow.
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| Join all the action | | And finally, here’s a random YouTube Link, because we get better ads and better email deliverability when more people click on links in the newsletter | Have you watched The Last Waltz recently? If not, you should probably rectify that this weekend. Or at the very least, just play this song a few times. |  | Ophelia - The Band - The Last Waltz |
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| | Thanks for reading, everybody. I’ll see you on the internet. We’ve got a big week next week. |
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