SEJ Today: The Mechanics of E-A-T: How Google Patents Can Help Explain How E-A-T Works

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Wednesday, October 28, 2020

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The Mechanics of E-A-T: How Google Patents Can Help Explain How E-A-T Works

By Lily Ray

While we don't know all the ways E-A-T impacts search, looking at Google patents can help us understand what Google algorithms are capable of.

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News, Tools

Microsoft Announces Clarity – Free Visitor Behavior Analytics

By Roger Montti

Microsoft announces a free analytics tool that shows exactly what users are doing on your site while respecting their privacy.

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Join us Jan 12-13, 2021 for SEJ eSummit

By Search Engine Journal

Gain first-hand insights from 30+ of the top search marketing experts in the industry about the latest and greatest trends, topics, tactics, and strategies in SEO, PPC, social media, and content marketing.

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Paid Search

3 Things Totally Upending What a ‘PPC Manager’ Really Is

By Frederick Vallaeys

Despite the advances in machine learning, the human element of strategy and insight is still crucial to deliver the best PPC campaigns. Here's why.

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Local Search, SEO

How to Create a Dynamic Travel Sector Reviews Strategy

By Dan Taylor

Travel review strategies these days should focus on dynamism and agility. Here's how to design and develop one for SEO and business success.

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How Businesses Can Adjust to Changing Times

By Fiverr

To survive and thrive today, businesses should be prepared to change with the times and reinvent their marketing strategy. Follow these tips to get started.

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Link Building, SEO

Don’t Be a Link Builder: 7 Deadly Link Building Sins Y’all Are Committing

By Bibi Raven

Steer clear of these seven mistakes to make sure you're always bringing your A-game to your link building efforts.

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How to Demonstrate the ROI of SEO [Webinar]

Wednesday, October 28, 2020

Attribute your company's revenue growth to your SEO efforts in this webinar with Longtail UX. Learn ways to communicate the value of SEO and demonstrate its ROI to the C-suite. Webinars from Search

SEJ Today: Don’t Be a Link Builder: 7 Deadly Link Building Sins Y’all Are Committing

Tuesday, October 27, 2020

Get the latest SEO, PPC, content marketing, and social media news delivered daily. SEJTODAY Tuesday, October 27, 2020 Brought to you by: logo Link Building, SEO Don't Be a Link Builder: 7 Deadly

The Ultimate Local SEO Solution by SEMrush

Tuesday, October 27, 2020

Spot local keyword opportunities your rivals are missing, manage listings and reviews – local SEO made easy. Sent to you by Search Engine Journal – our sponsors help us to keep reporting industry news

SEJ Today: Google to Highlight Best Shopping Deals in Search Results

Monday, October 26, 2020

Get the latest SEO, PPC, content marketing, and social media news delivered daily. SEJTODAY Monday, October 26, 2020 Brought to you by: logo News, SEO Google to Highlight Best Shopping Deals in Search

Don’t Miss Marketing O’Clock Podcasts From August

Sunday, October 25, 2020

The only digital marketing podcast show you will ever need. Sunday, October 25, 2020 Hey Newsletterest, FOMO no more. Via the magic of email, here are last month's episodes of the only digital

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