hi, Anthony here! In this newsletter, I curate insights on how to build great products. You’ll improve your product skills with every issue.

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4 key tips to product presentations

Insight from Agile Insider on Medium

1. Tell your customer’s story

   People remember stories.
   Use the classic story model:
   The hero → The user
   The villain → Their problem
   Setup → Conflict → Resolution
   Your story? Helping the hero slay the villain.

2. Keep it short and concise

   Leave out unneeded details.
   Know your audience and their goals.
   Answer domain specific questions at the end.
   Tip: Add an FAQ part at the end.

3. Use visuals

   People prefer pictures.
   Pictures convey more than text.
   Assume no one wants to read.

4. Use analogies

   Analogies break down hard concepts.
   Use them often.

5. (Bonus) Address F.U.D. early

   Point out any fear, uncertainty, and doubt.
   Address them in the presentation.
   You’ll win the audience over.

Here’s a masterful 17-min example of Elon Musk presenting Tesla Energy in 2015.

End Note

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Have a great day,
Anthony

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