Lack of Focus Made this $6k/Mo Startup Shut Down

🎉 Hey Failories! It's Nico here, with a lot of news.

First of all, last week Failory acquired Phoenix Down, which used to publish interviews with failed startup founders. Dani, Phoenix's founder, has joined the Failory team. Here are the details of the merge.

In the second place, I'm beginning to collect all of our Cemetery articles and interviews with failed startup founders, in lists of all the failed startups of one country, city or industry. As for now, I've written about:

• 10 failed Silicon Valley startups
• 7 failed Australian startups
• 15 failed food startups
• 5 failed EdTech startups

In the third place, I have some news about the Amazon Cemetery, where I'll list and write about Amazon's failed products and startups. Good news: it's already finished. Bad news: I'm launching it with the new website design, so you'll have to wait a little bit more. Here are all the details.

This newsletter is sponsored by Vidico, which is offering a free personalized video script for your startup, and Moneto, a cash forecasting tool that is being sold through lifetime deals.

I've lately been reading a lot. Here's what I'm following:

Li Jin's new early-stage venture fund, Atelier Ventures, which invests in startups within the Passion Economy (like Patreon and Streamloots).

Bumble's S-1 analysis (after its IPO last Thursday) written by The Generalist (one of my favorite newsletters).

The growth of Business-in-a-Box platforms (Shopify, Substack, Teachable) and their dilemma between staying as platforms or becoming aggregators.

Marketing Examples' great guide on writing and building landing pages.

That's all for this week. Let me know if you have any feedback or ideas.

- Nico