What we found after analyzing 275+ brands
The 2021 Localized Marketing Benchmark Report (LMBR) is here!
Conducted by Localogy in partnership with SOCi, the report analyzed over 275 multi-location brands to understand the latest benchmarks for localized search and social performance.
Previous reports correlated localized marketing success to revenue growth, and this year’s analysis found the same. Despite all the difficulties of last year, the top brands are growing revenue 3 times faster than their peers!
See who the top companies are and gain insight into how to improve your own localized marketing plans.
WHAT YOU’LL FIND INSIDE New this year, all companies received two separate scores – Localized Social and Localized Search – providing a full picture of the digital customer experience. 
The report also introduces the localized marketing maturity model, which illustrates the five stages of developing a sophisticated localized marketing program. 
Learn about the rise of c-commerce and why localized search and social is now more important than ever to deliver the customized experiences today’s consumers expect.
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Want to reach 100,000+ marketing executives with your own message? Get the media kit or contact us directly at advertising@industrydive.com.
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June 22 - Facebook Launches Live Audio Rooms I Instagram Tests 'Fan Club' Stories
Tuesday, June 22, 2021
Google Adds Streamlined YouTube Ad Creation Process, New Advice Tools for SMBs; Instagram Tests 'Fan Club' Stories, NFT-Style 'Collectibles' In-App; TikTok Launches 'Jumps'
Say "yes" to customers, "no" to lost sales
Tuesday, June 22, 2021
Get up-to-the-minute inventory so you can fulfill orders at the lowest cost. IBM Sterling IBM A shoe store owner checks inventory on a tablet. Real-time inventory visibility
TikTok vs. Reels: Your Guide to Activating Influencers
Tuesday, June 22, 2021
How do you determine with short-form video plaform is right for your brand? 6.21 industry dive email header With so many short-form video platforms out there, how do you determine which one is right
June 21 - Facebook Tests Public Comments on Facebook Stories I 9 Key Internet Safety Tips and Notes
Monday, June 21, 2021
Facebook Highlights Black-Owned Businesses for Juneteenth, Provides Tools to Increase Awareness; 25 Ways to Use Social Proof on Your eCommerce Website to Increase Sales [Infographic]; Facebook
Weekender: The World's Top 50 Social Media Influencers by Number of Followers [Infographic]
Saturday, June 19, 2021
June 19, 2021 Sign up | Forward Industry Dive TRENDLINE The Future of Data-Driven Marketing Explore how brands like Clorox, Target and Reebok are leveraging data and analytics in new, innovative ways
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