Anchor and Spotify launch proprietary video podcasts

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• Spotify is to add video podcasts, but probably not as you know them. You can only upload them via Anchor - there’s a waitlist to join - and you can only watch the videos in Spotify. None of the video files are visible in RSS feeds, so other podcast apps that deal with video won’t be able to show these. (The New Media Show is available in video format ▸, as one example; Apple Podcasts plays the video fine).

• Podchaser has added community leaderboards, badges and other gamification tools to encourage more ratings and reviews within the service.

• NiemanLab highlights a way that Vox Media has added “an immersive transcript” to help a podcast be accessible to those that are deaf and hard of hearing.

• There’s a new podcast studio in Glasgow, Scotland. Sparkling Studios is in the Glasgow Collective, 15 East Campbell Street, and is open seven days by appointment; it’s housed in a converted shipping container with five layers of insulation.

• The people behind long-running storytelling podcast The Moth has announced a new book. How to Tell a Story: The Essential Guide to Memorable Storytelling from the Moth (aff) shares secrets of the directors’ process to tell a story like no other. It’s out in April 2022.

People

• Blake Thompson has been promoted to Executive Vice President of Ramsey Network. Brian Mayfield becomes EVP Strategic Alliances for Ramsey Trusted.

Tips and tricks - with Shuffle

Set up a community for your podcast in one minute. Your fans might already be chatting here! Learn why top podcasters like Hank Green with 3m subscribers use Shuffle.

• Growing your show with cross-promos is one way to gain new audiences, says Jared Easley.

• Should you put your guest’s name in the episode description, or the episode title? Mark Steadman looked at what podcast apps really index.

Podcast News - with AdLarge Media

AdLarge, the leading independent podcast ad sales network, presents the Podcast Buying Guide - empowering marketers and agencies to unlock podcast advertising’s full potential. Download your copy today!

Presented by AdLarge Media: Voices for Justice ▸ A true crime podcast hosted by Sarah Turney, the first season explored the story of Sarah’s sister, missing teen Alissa Turney, which led to the arrest of their father in 2020. Each week, Sarah covers more true crime stories, asking listeners to help find justice for these unfortunate victims.

Believe Her ▸ is new from Lemonada Media - presented as “true crime, upside down”, it highlights the effects of domestic and sexual abuse, trauma, and the American criminal justice system. It’s Lemonada Media’s first true crime title.

CNN Chief International Correspondent Clarissa Ward has launched Tug of War ▸, a podcast travelling to some of the most volatile corners of the world to document the greatest power struggles of our time.

If you love organising your home, then you’ll love Home Hacks ▸, a new podcast from Nova Podcasts. It’ll probably lead to a fridge looking like this, which looks terrifying.

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