Why you should teach everything you know, Better Twitter Bios, Free Creator Workshops
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Welcome to Growth Currency⚡ #43 — your weekly 🤯 moment.
If you're new here, thanks for joining us!
Switching things up 🔀 here's a shoutout to some of my longest running subscribers, including...
Mike, Louis, Tracey, Michelle, Andrew, Joel, Julia, Matthias, Josh, John, Matthew, Jessie, Sonam, Dan, Arunima, Samantha, and Luke.
I appreciate you giving me many megabytes in your inboxes over the past 9 months. 🙏
QUICK ANNOUNCEMENT 📢
Vineet Sinha and I have been having Twitter Spaces conversations with online course creators and experts. If you're interested in creating your own online course... you should join us 💯
We've hosted four Twitter Spaces so far and have tapped into the minds of course creators and online learning experts like Daren Smith, Alexandra Allen, Kevon Cheung, and Jeremy Enns.
We're excited to announce two more recorded Twitter Spaces this week!
Our Chat with Espree Devora - November 11, 2021 @ 2:15pm EST
Our Chat with Justin Mikolay - November 12, 2021 @ 2:30pm EST
GROWTH INSIGHTS | Want to grow an audience? Teach everything you know.
ConvertKit founder & CEO Nathan Barry shares a story about following a web designer named Chris Coyier who made a name for himself — and a profitable business — by simply sharing things he knew about CSS and web design.
To Nathan, who was also a web designer, Chris wasn't teaching anything new. He shrugged it off. "What was the big deal? I already know that."
But Chris was growing a following and earning money—simply by teaching what he knew.
Chris wasn't claiming to be an expert, he was just sharing his knowledge.
- Nathan Barry
Chris was no better at web design than Nathan, yet he was perceived as the expert.
Whoa. Epiphany. Lightbulb moment. Realization.
It dawned on Nathan why he wasn't growing an audience or earning much from his online pursuits. He wasn't teaching.
Don't become blind to your knowledge.
The breadth and depth of what you know is often blind to you. I've written about the curse of knowledge, or what Justin Welsh calls knowledge blindness.
To boil it down: your 'mundane' could be someone else's breakthrough. Their 'aha' moment.
This is why Chris Coyier was so successful teaching everything he knew. What he knew was a lot more than most of his audience. He was ahead of them in the web design journey. He was their expert, just like he assuredly had experts he looked up to with more knowledge and skill than he did.
Like Chris, you have knowledge and skills to share: teach everything you know.
Think about where you were 6 months or a year ago. There are people who are searching for that knowledge gap between the YOU from one year ago and the YOU today. Be their guide. Be their expert.
To no be a hypocrite...
I'm going to do a 30-day challenge: I am going to teach 30 things I know in 30 days.
Small tips about newsletters, Twitter, Canva, Airtable, curation, marketing, nocode and more. Some things you might know. Some things you might not. I'm hoping that all my learning over the past 12 months can be useful to others.
So let's go!
Click below if you don't want to miss it.
Learn 30 Things » |
CREATOR SPOTLIGHT 🔦
🔦 JESSICA WILLIAMS || Jessica writes the JessPicks newsletter: "a hand-picked roundup of the best resources, inspiration, and tools for side hustlers." Jess has grown her newsletter to 1,100+ subscribers and is earning over $400/month. She breaks it down in her latest edition right here.
🔦 JOSH MCKAIN || I admire Josh's noble creator journey. He's building the Harmony Shopify app:
Josh and his team are donating 100% of their profits to build and fund orphanages in third-world countries. I LOVE IT.
😲 CREATORS: WANT MORE BRAND PARTNERSHIPS? 💸
[#Ad] Brand Deal Intel is a free weekly report from Justin Moore, founder of Creator Wizard that's gonna get you PAID!
Brand Deal Intel will help you:
→ Find which brands are sponsoring creators
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→ Immediately get better looking and tell funnier jokes (probably)
Join 1,196 creators and sign up in one click!
YOUR GROWTH CURRENCY ⚡ THIS WEEK
Course Creator Lab by Julia Saxena
Check out this brand new FREE resource by Julia Saxena. As per the website: "Resources to launch, run, and scale your online course." You'll get templates for everything course creation-related, including templates, swipe files, and essays to help you build and launch your course.
David Perell and Neville Medhora Improve Twitter Bio's (Live)
This is fun AND insightful. David and Neville review 4 or 5 Twitter bios, including their own and how they can be improved. If you want to improve your own bio... watch this short 10-minutes of awesomeness.
How To Come Up With A Business Idea by Niall Doherty of eBizFacts
Coming up with a business idea is hard. This resource can help: Niall gives you 47 different ways to come up with a new business idea. No more excuses!
Build in Public Free Workshop by Kevon Cheung
I've seen many creators grow their brand and audience fast by being open about their journey. Kevon's free 1-hr session on November 18th is perfect for anyone looking to start.
Kevon's value promise from this workshop…
- A mindset to get out there
- A method to quickly turn your happenings into shareable stories
- A framework to write stories that resonate 100% of the time
Learn How to Create a High Converting Gumroad Sales Page by Gumroad
*FREE course alert* — Check out this free video course on how to set up your Gumroad page to maximize conversions.
It also comes with 3 bonus videos that examine how successful creators like Blake Emal and Chase Dimond built their Gumroad pages for success.
How to Monetize a Personal Brand: 7 Simple Strategies to Put Cash in Your Pocket by Tim Stoddart
Tim's walking the walk as he's monetized his personal brand with Stodzy Marketing and TimStodz.com. Check out his advice for how you can earn an income with your personal brand.
A few ideas…
→ Coaching
→ Sell a Membership Program
→ A Paid Newsletter
FREE YouTube Title Generator [Powered by AI]: Create Topic Ideas by Werner Geyser @ Influencer Marketing Hub
As someone who is just starting a YouTube channel, this is magnificent.
That's it for this week.
The fact you took the time out of your day and busy week to read through this means a whole lot — so thank you!
If you found some value in this newsletter, it would mean the world to me if you'd share it.
And in case you missed it, here are last week's most popular links:
#1: The 6 Steps of Building an Audience From Nothing by Geraint Clarke @ BetterMarketing
#2: The Tiny Marketing Ideas Newsletter (Swipefiles) by Corey Haines
Peace and plutonic love,
Dylan
Older messages
Creating 2x Content from ONE Conversation, 16 Marketing Ideas to Grow Your Biz, and Minimum Viable Creativity
Wednesday, November 3, 2021
Get the most out of your live audio convos and grow your audience!
How I Grew Growth Currency⚡ from 0 to 500, How to 10x your content's value, A community coin business model
Tuesday, November 2, 2021
Learn 3 ways I grew my newsletter to hit 500 subscribers, how to create 10x the value of your content, and how to earn a living with a community coin!
How I grew my newsletter to (almost) 1k subscribers, A guide to landing pages that convert, Getting "in the zone"
Tuesday, November 2, 2021
How to overcome the 500 to 1000 subscriber plateau,
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