Hi there, and welcome to the latest edition of our CIO Newsletter. This mini-essay is a bit longer than usual, but I think the topic merits it so please bear with me.
Yesterday, we held the third installment in our Forbes CIO Next virtual summit series, which focused on the future of work and how CIOs are helping to shape it. There were many great takeaways from the stimulating discussions, but perhaps the most important one from my perspective was that when the leaders who spoke envisioned how work will get done in coming decades, they often highlighted virtual vision as a fundamental part of the equation.
As someone who in the past covered the first and second comings (and subsequent goings) of virtual world Second Life, I’ve been deeply skeptical about all the current talk of a metaverse and how we’re destined to live in a Matrix-like parallel universe with our digital twins. But after yesterday’s sessions, I’m starting to take some aspects of this far more seriously—and if you’ve shared my skepticism, you might want to watch a video of the proceedings when we post it online.
Ursula Soritsch-Renier, the chief digital and information officer of Saint-Gobain, a French company that’s one of the world’s leading manufacturers and distributors of construction materials, discussed how it’s tackling the challenge of making remote employees feel more present in meetings when other colleagues are getting together in-person.
Soritsch-Renier has introduced telepresence robots with iPad-like screens mounted on top of them so you can see the face of the person who’s beaming in. She said the tech still needs to improve a lot—for instance, narrow fields of vision restrict what these “avatars” can see—but added that the experience for both remote workers and those present is superior to having people check in via wall-mounted screens or over conference calls. With a physical presence in the form of a robot “you’re more likely not to forget about this person,” Soritsch-Renier said.
Visual tech’s already shaping the future of work in other ways. Sheryl Bunton, the CIO of Gulfstream Aerospace, said the company is using the technology to project markings and colors onto planes on the production line to guide workers painting them. And of course there are the digital twins of jet engines and other machines already being used for predictive maintenance and other applications.
David Rose, an MIT lecturer and former executive at eyeglass firm Warby Parker, which was valued at $6 billion in its recent direct listing on the NYSE, added another dimension to the discussion. He predicted that one of the most important applications of glasses with augmented reality tech would be to create virtual workflows from what people see. The power of what he calls “SuperSight,” which is the title of a new book he’s just published, is only just starting to become clear.
So how soon will the metaverse become a reality? We polled our audience and roughly two-thirds of respondents estimated sometime within 5 to 10 years. So it’s definitely something worth keeping a (real) eye on.
Thanks for reading—and do let me know if you have any suggestions for themes to cover in future issues. You can contact me on Twitter here and LinkedIn here. And in case you were wondering, my former co-author, Samantha Todd, has deservedly been promoted to a new role at Forbes, so I’m going to be flying solo again for a while.
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