Welcome Back to Nano Flips!

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​I know, you're sad, you haven't gotten an email in a while. I am too, but I'm here to fix that.

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​Nano Thought

Capital markets are frothier than ever.

New spending bills recently passed by Congress mean the money printing will likely continue for the foreseeable future. It’s more important now than ever to own cash-flowing assets.

In an inflationary environment, one of the worst things you can do is sit on a large pile of cash. It’s important to put that money to work to make sure your're outpacing inflation and creating wealth.

With the frothiness in the market, it’s almost never been easier to grow an asset (like an ecommerce or content website) and sell it for a substantial amount.

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With that in mind, if you’ve already built up a site and are looking to sell it, soon will be a great time! BFCM (Black Friday & Cyber Monday) just ended - Your valuation will get a boost since you can include the sales and ad revenue increase in your trailing 12 months revenue from Q4 of this year.

But remember- if you cash out, don’t keep that money on the sidelines for long!

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This Week’s Nano Flip

I try to emphasize that you don’t need tons of money to get started in this game. There are tons of great deals you can do that just require a few hundred bucks.

This week, I want to highlight one of those deals.

I bought a dog frisbee site for $500 - it’s called BestDogFrisbee.com.

It’s a very simple affiliate site with blog posts linking to different dog frisbee options. The site is pretty barebones and was only making $13 a month at the time I bought it.
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My goal is to make some simple changes and get the site to about $100 a month in profit immediately.

At that point, the site would be worth $3,600 or so - a 6x return on my initial investment that will take about 30 hours of work.

That’s an hourly rate of about $100 an hour when you factor in both the new value I could sell the site for and the cashflow I’ll generate each month.

Here are the changes we plan to make:
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1. Identify the 20 top keywords to target (“best dog frisbee” for example)
2. Create new articles around those target keywords. Should publish one every two weeks.
3. Update old articles; some mention the year 2020, so I’ll change those to 2022.
4. Add comparison tables for the articles that talk about products. People love visuals.
5. Make an exit intent pop up for chewy.com affiliate program
6. Add Ezoic (programmatic display ads to run on non-product pages).
7. Fix all broken affiliate links found on pages.

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Obviously this isn’t the most lucrative project, but I want to show that it’s possible to start small and still make worthwhile money. If you’ve never flipped a site before, start with something like this and develop your own checklist and process before putting real money into a flip.

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Cash flow from buying and selling digital real estate can be achievable all the way from tiny deals like this, to ones I work on currently (7-8 figures in revenue) all the way to taking a company public like BuzzFeed did into a SPAC at a $1.5 BILLION DOLLAR VALUATION (although that didn't go as planned):

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​Where’s My Money?

This part of the newsletter is to remind you that there’s money everywhere. I’m going to prove it by highlighting a new lucrative business when possible that you’ve probably never heard of:

Did you know there are websites making $1M+ with Race Horses?

Without even risking money gambling on them, or putting up ANY money themselves?

Welcome to the world of fractional racehorse ownership.

The Site MyRaceHorse.com gives you the opportunity to buy a piece of a racehorse for as little as $50 for .01% ownership.

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If the horse wins a race, you get a piece of the earnings.

What about the website owners? They are selling off slices of ownership at more than they are worth and pocket the difference between what you pay, and the horse actually costs.

Take an example from their website: The website owners are charging in total $292k

For a horse that costs $90k

And pocketing the difference...

(oh and they are taking a 2% management fee on top of the difference).

We broke down MyRaceHorse on my new podcast with my friends Colin and Oren, called Tab Talk.

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Take a listen and subscribe here: https://anchor.fm/tabtalkio/​
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Thanks from the Nano Flips team

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(James)

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P.S.

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Need help on how to grow and monetize your site/business? Book a call with me!

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​https://www.nanoflips.com/consultation​

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All investment strategies and investments involve risk of loss. Nothing contained in this newsletter should be construed as investment advice. Any reference to an investment's past or potential performance is not, and should not be construed as, a recommendation or as a guarantee of any specific outcome or profit.

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