How much money you need to buy ads on Joe Rogan

And, data showing Anchor users are deserting Apple Podcasts
4.6 mins to read · Your daily briefing for podcasting and on-demand, with 21,105 subscribers; issue #1188 · Subscribe to Podnews free; and join your peers in supporting us · Share on the web
Magellan AI Verified Downloads
Your podcast download counts, displayed where advertisers are planning their buys. Join NPR and thousands of other podcasts on Magellan AI Verified Downloads. Register now
Image: Paul

How did Bryan Barletta do with his ad-tech industry predictions last year? Find out in Sounds Profitable with Magellan AI; and see his predictions for this year.

  • Want to advertise on Joe Rogan’s podcast through Spotify? The minimum spend is $1 million, according to Ashley Carman in The Verge. Her article suggests buying podcast advertising is changing and becoming more impersonal; that dynamic ads have less value for advertisers, and as you’ll read from the links in our show notes and newsletter, podcast publishers are becoming greedy.

  • Do Anchor podcasters find it too hard to get into Apple Podcasts? The Podcast Index’s Dave Jones reports that “726,234 Anchor feeds in the index do not have Apple iTunes IDs”. The company stopped auto-submitting podcasts to Apple in June, resulting in a significant slow-down for Apple numbers. (Earlier this year, Buzzsprout told us that only 60% of their shows have bothered submitting to Apple).

  • Neon Hum has announced its second annual podcast editors’ bootcamp, and are looking for aspiring storytellers from underrepresented groups to apply. One graduate will be given a staff editor position at the conclusion of the course, which starts in March.

Classifieds - your job or ad here

Insanely simple way to create a podcast website — 📈 Designed using marketing techniques developed by the best podcasters. 🔎 Searchable content. 📱Mobile optimized. 🕵️‍♀️SEO perfection. Accessible to screen readers.

🎄 The Podcast Movement Holiday Sale is ON 🎅🏽 — Podcasters and professionals from around the world are coming to Los Angeles in March, and you can be a part of it at our special Holiday Sale price! Give yourself the best gift and register now!

Paid subscriptions in any player — including Spotify. Serve 100% of your audience with seamless access to your paid audio content when you use Supercast. Get started with your free account today.

Subscribe to The Fall Line — a unique take on true crime: deep dive, victim-focused exploration of little-known cold cases.

Thank you to Storyboard for becoming our latest supporter. The company is a specialist for private podcasts for your company, with enterprise security and a best-in-class listener experience. We’re grateful to them for supporting our independent journalism. Be like Storyboard

Moves and hires - with Pod People

%adtitle%Hiring production help? Enter Pod People — power your podcast with handpicked audio pros from around the world. Matchmaking is kind of our thing.

Podcast News - with Memberful

%adtitle%Sell podcast memberships. Build reliable, recurring revenue. As the leading independent membership platform, we know how to do membership well and we seamlessly integrate into your podcasting workflow. Yes, you keep your hosting. Try it for free

The Official Yellowstone PodcastThe Official Yellowstone Podcast has partnered with Podcast Ad Reps for ad sales. The show, currently in season 4, launches a new origin story next week called 1883. The show features guest appearances with cast and crew members. - read more

The Final Word Ashes Daily podcastThe Final Word Ashes Daily is a new podcast with The Guardian and The Final Word, claimed to be the best cricket podcast in the world. Australia leads England 1-0; tomorrow, the second test starts in Adelaide SA. The show is updated at the end of each day’s play. - read more

New Media ShowNew Media Show has Adam Curry as a guest today. The show is live at 3pm Eastern where you can watch along and leave chat comments. - read more

The Secret Adventures of Black PeopleA Nigerian household watches British soap operas for Christmas for their Black Christmas in Ireland. The Secret Adventures of Black People has launched a new season, with a focus on Christmas. You’ll eavesdrop on the Caribbean recipes used by a Black Brit and her family to make English food more palatable in Black Christmas in England, and you’ll hear the complicated reflections the holidays inspire about being Black and French in Black Christmas in France. - read more

Share your work with the internet's best
Paid content

The Final Entry Deadline for The 26th Annual Webby Awards is this Friday, December 17th, 2021!

Enter The Webbys. Mark Your Spot in History.

The Webby Awards have been honoring the very best of the Internet since 1996. Winners range from iconic early Web throwbacks, to recent viral sensations, to powerhouse digital icons that have withstood the test of time. By participating, you can place your work on the same stage as boundary-pushing talent, like past Webby Winners Crooked Media, Spotify, HBO, Apple The Washington Post, The Daily, Crimetown, The New York Times, Pivot, California Love and Lemonada Media, to name a few. Help them continue celebrating the most innovative, creative, and transformative work that shapes the online zeitgeist.

Learn more, and enter the 26th Annual Webby Awards by our Final Entry Deadline on December 17th, 2021.

Podevents

See 20 upcoming events and add yours, free

Podjobs

This shows the latest additions. See 60 more jobs and add yours, free

Readers and supporters

Gold supporters:
RSS PodcastingBuzzsproutMamamiaResonate RecordingsSALTAmazon MusicRiverside.fmJar AudioSpreakerSimplecastPodchaserAwesoundAcastElasticPodMegaphonebacktracks.fmFocusriteTED Audio CollectiveLuminaryLibsynKnitWe Edit PodcastsEnglePodmetricsLWC StudiosART19Podpage websitesOne of One Productions Podcast StudioEvergreen PodcastsThe RoostAdonde MediaKnucklehead Media GroupPodbeanDisctopiaAdvertisecast

Silver supporters:
Storic MediaStoryboardJonekiriOsiris MediaTerra Firma AudioPolymashOmny StudioMessage HeardSoundMediaBullhornPodscribeHealth Podcast NetworkJulep HostingJulep Podcast MarketingHindenburgTransistorTransmitter MediaQuill PodcastingKast MediaOssa CollectiveHeadlinerMaps.fmRephonicmatchmaker.fmWonderyRockWater IndustriesGlisten Media Podcast ProductionCleanvoiceDiversion PodcastsaudioBoomBarevalueSPIPacific ContentOptimal Living DailyCastos18sixtyWhooshkaaPodcast GuestsDouble Elvis ProductionsPodcast TaxiSonic Influencer MarketingLemonada MediaPodcastpageHeartcast Media50Jam Street MediaBababamOxford RoadThe Podcast EngineerPodcast Ad ReportZvookLatina Podcasters NetworkNotetracksCastboxAd Results MediaDAXContent10xChartableEverythingWithPodcastingPodcast PartnershipRachel Corbetts PodschoolStreamGuysKnow or Not? Podcast NetworkShe PodcastsVeritone OneCleanfeedAdopter MediaSonixRevolver PodcastsMargarita NoriegaSchool of PodcastingadswizzStakhanovLower StreetPodigyPodknifePodcast MovementSignal Hill InsightsEdison Research

Support Podnews, and our industry

Sent this by someone else?
Subscribe

About · Privacy · Advertise · Articles

Twitter · Facebook · LinkedIn · RSS · Contact us

Ask your smart speaker: "Play the latest news from Podnews podcasting news" - or get our podcast

© 2021 Podnews LLC, 29 Outlook Cres, Bardon QLD 4065 Australia · This was sent to you - unsubscribe

Older messages

Apple Podcasts helps new listeners and long-time ones

Tuesday, December 14, 2021

And it's still easily to manipulate the Apple Podcasts charts - according to an experiment by a media lecturer 3.2 mins to read · Your daily briefing for podcasting and on-demand, with 21087

Your next podcast might be made using AI

Monday, December 13, 2021

We've also added direct links to Amazon Music 3.7 mins to read · Your daily briefing for podcasting and on-demand, with 21078 subscribers; issue #1186 · Subscribe to Podnews free; and join your

iHeart Podcasters want a union

Friday, December 10, 2021

We have their average producer salaries. And a successful podcast company in Manchester is growing 2.6 mins to read · Your daily briefing for podcasting and on-demand, with 21052 subscribers; issue #

The New York Times releases a new audio app

Thursday, December 9, 2021

Fireside Chat sends out 'time limited' invitations for almost two months, and free Spotify for Delta flyers 2.7 mins to read · Your daily briefing for podcasting and on-demand, with 21043

Spotify's big shows - where are they?

Wednesday, December 8, 2021

We've made a list and checked it twice. Plus, new data about US podcast consumption, and the Podscape becomes a Podcast 3.7 mins to read · Your daily briefing for podcasting and on-demand, with

You Might Also Like

3-2-1: On muddy puddles and leaky ceilings, the secret to productivity, and how to spoil a great relationship

Thursday, March 28, 2024

3 ideas, 2 quotes, and 1 question to consider this week. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

24 Hours Left: Grab Your Discounted CEX Ticket Now!

Thursday, March 28, 2024

Last call to save on your ticket - spring pricing goes away at the end of March ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Every cold outreach intro:

Thursday, March 28, 2024

I'm so impressed by what you are doing ‌ ‌ ‌ We have 4 updates for you this week: 1. On Peep's Mind Every cold outreach starts with a variation of "I'm so impressed by what you're

Here's What You Missed

Thursday, March 28, 2024

Last week, David hosted a live Q&A about all things writing and Write of Passage. Here are ten of the best questions we covered. Write of Passage logo transparent-1 The Write of Passage Bootcamp is

Do you know where your burnout is hiding?

Thursday, March 28, 2024

When “outer work” meets “inner work” ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Beard Dough

Thursday, March 28, 2024

When Russians paid the government for the right to have facial hair ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🧙‍♂️ 6 new sponsorships opps we hunted down

Thursday, March 28, 2024

Plus secret research on Lululemon, NerdWallet, and WHOOP ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

It's Q2: Time to build

Thursday, March 28, 2024

When people ask what Copywriting Course is, I have to explain it's actually a series of courses. It's like a tote bag that comes with a bunch of items: ​ You don't become a world-class

• Email marketing for authors + posts to 100K FB Group readers + Tweets

Thursday, March 28, 2024

Reserve your date... Email Marketing for Authors by ContentMo enable images to see this "Books of the Day" Promotions for Authors and Publishers with Social Media Extras! Dates Fill Up Fast,

How Scrum Teams Fail Stakeholders

Thursday, March 28, 2024

From Overpromising Results to Neglecting Feedback ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌