Dec. 15 - Nike buys virtual sneaker company Rtfkt | Forever 21 comes to J.C. Penney

Nike acquires virtual sneaker company Rtfkt

The purchase comes on top of several others Nike has made to improve its digital capabilities, including data integration platform Datalogue.

Foot Locker launches women's apparel brand

Cozi is the company's first proprietary womenswear brand, and follows a larger trend of athletics retailers banking on their private labels.

Retailers are missing out on key engagement opportunities

Forever 21 launches at J.C. Penney

The two retailers have been through recent bankruptcies and share a parent company. 

These 10 DTC darlings helped pave the way for digitally native brands. Where are they now?

While several brands have experienced success through acquisitions, public listings or investments from larger retailers, others haven't been as fortunate.

Walmart teams with TalkShopLive as social commerce ramp up continues

Following efforts on Twitter and TikTok, the partnership is the retailer's latest move to bridge content with commerce.

Public Goods expands into skin care with $15-and-under line

The new collection includes six core products and comes after a major brick-and-mortar deal with CVS last year.

PetSmart launches pet photos with Santa, photo contest

The retailer has introduced new services and merchandise, but its business practices have recently come under fire.

Nike makes first NIL deal, sponsors UCLA women's soccer forward Reilyn Turner

Claire’s announces chief marketing officer

Amazon’s Marketplace Model Coming to a Store Near You

Peloton spins 'And Just Like That' twist into ad drawing 3M views

Nike Deepens Relationship With Megan Rapinoe With New Logo and Curated Nike Collection