5 resources to maximize your impact with social media

Creative Social Media Testing
 
 

Worksheet: Creative Testing on Social Media

 
 
 
 

Algorithms, networks and consumer mindsets are constantly changing, meaning what worked on social last month may not work today. To keep up, social marketers need to adopt a testing mindset for continual learning and improvement.

This worksheet serves as a space to document everything you need to execute social media A/B tests. Plus, we’ve also included an additional spreadsheet template so you can easily track your results.


Download Worksheet →

 
 
 
Customizable Instagram Posts

5 Ways To Create Better Buyer Personas With Social Media Data

To create an effective marketing, sales or social strategy, you must first have a clear idea of who is consuming your content and why. In this guide, we’ll show you how to better understand your target audience by creating buyer personas built on social data.

 
Owned Data on Social

How To Measure the True Impact of Social on Your Business

In this article, we’ll break down best practices for measuring both your earned and your owned social data, how you can use this comprehensive perspective to inform strategy decisions across the business, and how you can do it all with a tool like Sprout.

 
 
Social Business Intelligence

Why Your Entire Team Needs Access to Social Business Intelligence

The intelligence you can garner from social media doesn’t just make a brand, it grows a business. Getting the most value from social business intelligence starts with the ability to access and act on it quickly.

 
Social Listening

40 Unique Ways To Use Social Listening To Make An Impact

Download this guide to learn about 40 unique listening examples and real-life use cases across industries that will help inspire your own listening efforts and holistically influence your organization.

 
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Older messages

4 types of organic social content that drive engagement

Tuesday, January 11, 2022

How to garner organic public-facing engagement & more in this week's content round-up ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

You’re invited: Expert-led workshops aligned to your social goals

Thursday, January 6, 2022

Build your brand, grow your revenue and engage your customers ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

5 social media myths to unlearn

Tuesday, January 4, 2022

Unchecked social myths & more in this week's content round-up ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

The future of social marketing in 2022

Tuesday, December 14, 2021

2022 predictions & more in this week's content round-up ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Make the most of your Instagram video strategy

Thursday, December 9, 2021

What IGTV's rebranding means for you & more in this week's content round-up ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Ongly Remengesau, Palauan Scholar

Monday, May 23, 2022

Micronesian Monday Feature ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Reader, exciting announcement...

Monday, May 23, 2022

You've likely heard about NFTs and Web 3.0 a lot over the last few months. And if you find it all very confusing, you are not alone! Your friends at Social Media Examiner are here to help.

May 23 - EBay and Hollister's Social Tourist brand both set to open pop-ups in LA

Monday, May 23, 2022

EBay to open sneaker pop-up in LA; Hasbro appoints chief people officer; Hollister to open a Social Tourist pop-up on Melrose in LA View online | Signup | Forward Retail Dive Daily Dive May​ 23,​ 2022

🤯 How to Make $2K a Month Part-Time in a Highly Competitive Niche

Monday, May 23, 2022

What Harry does to make $2k per month in the MMO niche from 2 hours of work a day and a free keyword research method, a reliable backlink partner, the anatomy of a rankable blog post, and more...

May 23 - Gucci opens gaming academy | TikTok allows brands to crowdsource content

Monday, May 23, 2022

TikTok's new ad product lets brands crowdsource content; Nextbite exec dishes on how operators can make virtual brands successful; Noodles & Co. gamifies mobile rewards to boost loyalty;

[Webinar] Stay ahead of the trends (and your competitors)!

Monday, May 23, 2022

Our team is sharing key findings from our 2022 Index report. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

VCs pull back from foodtech

Monday, May 23, 2022

Forecasting investor-protective deal terms; the end of an era for SoftBank; Caribou joins unicorn herd; Inceptor Bio bags $37M Read online | Don't want to receive these emails? Manage your

12 ways to boost Instagram reach without hashtags...

Monday, May 23, 2022

It's finally here, Reader—a new marketplace dedicated to social marketing services and support. If you're looking for a little extra help with a Facebook or Instagram project, look no further

A crash course in responsible addressable media

Monday, May 23, 2022

The future of addressable media is still being decided as the third-party cookie nears its end. Many of the proposed solutions by internet gatekeepers risk falling short when it comes to efficiency,

[EcomCrew Premium] Last chance to sign up for Premium

Monday, May 23, 2022

Registration closes in Hey Reader, Just dropping by to remind you that tonight is your last chance to join EcomCrew Premium for the quarter. We want to make sure all our members get way more than their