Picking a color scheme for your website at first seems really easy, until you sit down to actually do it. Being faced with millions of colors can create a paradox of choice - having too many choices actually makes it harder to choose. Continue reading to see how to begin your color journey.

About 500 e-commerce websites were recently found to be compromised by hackers who installed a credit card skimmer that surreptitiously stole sensitive data when visitors attempted to make a purchase. Sansec, the security firm that discovered the latest batch of infections, said the compromised sites were all loading malicious scripts.

Looking for some help improving your store's design as well as it's technical underpinnings? Shop Critique is now offering technical + UX audits. The Technical + UX Audit is focused on how you can improve the technical aspects (theme and app performance) and the user experience (UX) of your Shopify store. This audit also tackles high-level conversion rate optimization (CRO).

Later this year, US merchants will be able to accept Apple Pay and other contactless payments simply by using iPhone and a partner-enabled iOS app. Stripe will be the first payment platform to offer Tap to Pay on iPhone to their business customers, including the Shopify Point of Sale app this spring. Additional payment platforms and apps will follow later this year.

Ecommerce profitability correlates strongly with a seller’s forethought and flexibility. Setting pricing, adding loyalty programs, choosing promotions, managing stock items — the more you control the details, the more predictable your revenues are. The best way to get the information you need to manage those details is by choosing the right metrics to monitor. In this article, we’re going to explore them and give you some practical optimization tips.

Check out this handy online generator for quickly spitting out the HTML you need for:

• Social Icons
• Cart Attributes
• Line Item Properties
• Payment Methods

Redshift is based on PostgreSQL – but "based on" leaves a lot of room for difference. The architectural changes Amazon made to Redshift make it better able to handle large volumes of data for analytical queries. PostgreSQL can serve as a data warehouse for smaller volumes of data, but it can't match the performance of Redshift's column-oriented architecture. But the good news is that if you're familiar with PostgreSQL commands and concepts, learning Redshift isn't like learning a foreign language. It's more like the difference between dialects

In this thread App Developer Ryan Macdonald talks through his takeaways from using App Theme Extensions in Incentivize. Click to read the twitter thread.

Speaking of theme app extensions - here's a new article from Shopify all about them. Shopify's theme app extensions aim to remove the challenge of integrating safely and easily with all themes by introducing a new streamlined method for apps to interact with themes. Theme app extensions also ensure that apps integrate seamlessly with OS 2.0 themes.

Following this practical workshop you’ll be able to set up a local development environment and edit theme code to customize an example storefront. We’ll also explore Shopify’s Liquid templating language and learn how it can be leveraged to display dynamic store content.

Curious about Hydrogen -Shopify's React-based framework for building custom storefronts? Register now for an upcoming FREE workshop in March to explore the new framework and get a custom storefront up and running

Pixel Union is looking for a full-time designer to join our themes team. We've been around since day one, and have a legacy built on design. We build everything from starter themes like Editions, to powerful conversion-focused themes like Empire, and up to massively-customizable DIY themes like Flex

Invisible Themes is looking for a full-time Technical Lead with deep Javascript knowledge to join our growing team! You will be building features, writing exemplary code for the development team to follow and defining the development roadmap.

Nibble enables customers to negotiate a personalized price in eCommerce through an AI-powered chatbot.