Weekender: Absolut bolsters Coachella sponsorship with metaverse pop-up
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April 11 - Absolut's hybrid approach for Coachella | Influencers push IHOP's PanCoins
Monday, April 11, 2022
IHOP opens International Bank of Pancakes with sunny influencer push; Baskin-Robbins scoops up brand refresh; Walmart preps mealtime inspiration with shoppable Snapchat lens; Campaign Trail: Logitech
Weekender: Coke promotes new pixel-flavored cola with Fortnite island
Saturday, April 9, 2022
Signup | Forward Marketing Dive Weekender April 9, 2022 | A roundup of this week's most read stories OneTrust BROUGHT TO YOU BY — OneTrust OneTrust Consent & Preference Management Your
April 8 - Advertisers shift strategies as cookie deprecation looms | Logitech seeks to empower creators
Friday, April 8, 2022
Campaign Trail: Logitech for Creators fosters community in debut brand platform; Tito's Vodka distills AR packaging to mark 25th birthday; Google is ready to test Topics, but advertisers remain
April 7 - Lego, Epic Games plot metaverse space for kids | Amazon, Walmart, Target lead retail media
Thursday, April 7, 2022
Amazon, Walmart, Target lead retail media as CPG ad spend tops $500M; Skullcandy keys into music, self-expression in yearlong social push; Lululemon taps Nike vet, Adidas exec for senior leadership
April 6 - Cracker Jack emphasizes women's sports with Cracker Jill bags | Gaming strategies level up
Wednesday, April 6, 2022
Brands ramp up gaming marketing but still lag consumers; How ethnic e-grocers are turning up the heat on shoppable recipes; Podcast advertising prospers but needs solutions to reach full potential View
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