Messages
4/19/2024
19 : 4
bad blood
a new Trapital episode on what Taylor Swift's return to TikTok means for UMG
4/16/2024
20 : 4
the experience renaissance
a new Trapital essay on why it's the best and the worst of times for live entertainment
4/13/2024
7 : 56
no way out
a new Trapital episode and memo on what's next for Diddy's businesses
4/5/2024
19 : 54
a superstar problem
a new Trapital episode and memo about the state of music festivals
3/29/2024
20 : 34
brands on brands
a new Trapital episode on whether major record labels need a brand identity with consumers
3/22/2024
20 : 14
UMG vs TikTok
a new Trapital episode on why UMG is standing firm against TikTok
3/15/2024
18 : 54
Beyoncé and Taylor
a new Trapital essay on the rise of concert films: Beyonce, Taylor, AMC, BTS, and more
3/12/2024
20 : 44
ahead of the curve
a new Trapital essay on lessons learned from K-pop
3/8/2024
19 : 4
AI and music
a new Trapital essay and episode on why it will take more than a text prompt to end music as we know it
3/1/2024
19 : 14
city of stars
Trapital turns 6 today! Plus, we have a new episode and memo on The Oscars' influence in music
2/27/2024
18 : 24
even more life
I'm on pat leave for a few weeks, but we still have new Trapital breakdowns ready! Here's our episode on Virgil Abloh
2/19/2024
1 : 45
the good, bad, and the ugly
a new Trapital episode on the rise, fall, and future of Kanye West's Yeezy
2/9/2024
20 : 34
the entertainment capital
new Trapital episode on the rise of the Las Vegas residency, the economics for casinos, and music tourism
1/26/2024
20 : 54
the business behind the Grammys
new Trapital episode on how actually Grammys get won and why relationships matter
1/19/2024
21 : 44
like a good neighbor
new Trapital episode on the impact of State Farm's Chris Paul - Cliff Paul campaign and the growth of insurance ads
1/12/2024
21 : 4
the format with nine lives
new Trapital episode on why radio still matters and what the modern streaming era can learn from it.
12/22/2023
20 : 54
on the top it’s just us
new Trapital episode on whether today's new stars will ever have a year as big as Beyonce and Taylor Swift just had.
12/15/2023
20 : 14
i’m lovin’ it
new Trapital episode w/ Marcus Collins on celebrity fast food meals, Travis Scott, McDonald's, and why they worked
12/8/2023
21 : 14
my adidas
new Trapital episode on Adidas, Run DMC, Yeezy, Ivy Park, and why music fans don't always line up with sneaker fans
12/1/2023
20 : 14
master the algorithm
new Trapital episode on YouTube's influence on music