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12/9/2021
15 : 54

Dec. 9 - Coke spotlights BIPOC creators with TikTok debut | Pepsi breaks NFT cost barrier

Pepsi breaks cost barrier to NFTs with collection celebrating music history; Confusion holds marketers back from making student-athlete deals, survey finds; CMOs must step away from the shiny objects;
12/8/2021
16 : 14

Dec. 8 - Kraft Heinz bottles '80s nostalgia for retro sitcom special | Mtn Dew invests in great outdoors

Mtn Dew seeks park ranger to oversee outdoor enthusiast 'playground'; Brands running out of time to act on climate change, report warns; 9 campaigns that struck a chord in 2021; Can in-house
12/7/2021
16 : 4

Dec. 7 - Top campaigns of 2021 | KFC pairs scented firelog with cabin getaway

KFC amps up scented holiday log return with cabin getaway; Marriott reveals NFTs as brand readies extended stay in metaverse; Accenture Interactive names first global creative chief to sharpen brand-
12/6/2021
16 : 44

Dec. 6 - Ad market's blowout year | Amazon's holiday window showcases Alexa

Amazon's holiday window showcases Alexa-enabled experiences; 'Consumers crave experiences': How AR has evolved beyond mere try-ons; Afterpay taps Furby to dish out holiday gift ideas on
12/4/2021
18 : 14

Weekender: Campaign Trail: Laura Geller turns tables on classic holiday ads to address ageism

Signup | Forward Marketing Dive Weekender Dec.​ 4,​ 2021 | A roundup of this week's most read stories Hopin BROUGHT TO YOU BY — hopin How to Craft Legendary Experiences Fully-customizable for any
12/3/2021
16 : 14

Dec. 3 - Laura Geller addresses ageism | Taco Bell taps new global chief brand officer

Taco Bell appoints Jordan Brand CMO as global chief brand officer; Airbnb, Vacasa list holiday getaways inspired by pop culture classics; Walmart and Yahoo tailor holiday content for social, AR
12/2/2021
16 : 14

Dec. 2 - Chipotle shills cilantro-soap stocking stuffer | Spotify returns with data-driven Wrapped campaign

Spotify places listeners in '2021: The Movie' for data-driven Wrapped campaign; A&W pokes fun at fellow QSRs with 'Anti-Celeb Meals'; Will Twitter's CEO succession speed up a
12/1/2021
15 : 54

Dec. 1 - Will Twitter's CEO shake-up spur monetization? | Mr. Peanut doles out 'nutstalgia' for holidays

Mr. Peanut doles out 'nutstalgia' for holidays with music video, gift boxes; McDonald's wins in court amid plans to invest in 'diverse-owned' media; Agencies explore how they can
11/30/2021
16 : 4

Nov. 30 - Corona unveils sustainable island experience | Will the metaverse be a privacy breakthrough?

Why the metaverse could be a breakthrough in privacy-compliant digital marketing; Volkswagen embeds AR driving experience on Amazon boxes; Espolòn Tequila toasts Mindshare's private marketplace
11/29/2021
16 : 34

Nov. 29 - Grey Goose, Grammys team for multiyear pact | Deloitte acquires Madras Global

Deloitte acquires Madras Global as clients navigate 'tsunami of content'; Winners and losers of Black Friday 2021 View online | Signup | Forward Marketing Dive Daily Dive Nov.​ 29,​ 2021 |
11/27/2021
18 : 4

Weekender: Spider-Man is stranded in Hyundai's new ad showcasing all-electric Ioniq 5

Signup | Forward Marketing Dive Weekender Nov.​ 27,​ 2021 | A roundup of this week's most read stories EX Squared BROUGHT TO YOU BY — EX Squared Stuck turning a great idea into a digital reality?
11/24/2021
16 : 14

Nov. 24 - Coke, Walmart open AR shops in Snapchat | Did White Castle's OnlyFans gamble flame out?

White Castle signs up for OnlyFans to share spicy Thanksgiving content; How brands are turning inclusive holiday campaigns into more than 'inspiration porn'; Snap strikes Dentsu performance
11/23/2021
15 : 54

Nov. 23 - Target, Starbucks lead inclusive holiday efforts | Walmart hosts Twitter's first shoppable livestream

Walmart to host Twitter's first shoppable livestream in quest to conquer social commerce; Cheetos turns iconic orange dust into art exhibit with latest musical tie-up; How advertisers can adapt to
11/22/2021
16 : 14

Nov. 22 - Spider-Man gets stranded in Hyundai ad | Ikea designs holiday anthem for TikTok series

Ikea debuts holiday anthem designed for TikTok video series; 'You can almost taste the hot chocolate': Why catalogs are still winning holiday marketing; Snap streamlines ad buying with new
11/20/2021
18 : 14

Weekender: Campaign Trail: Expedia Group advocates for getaways over gadgets this Black Friday

Signup | Forward Marketing Dive Weekender Nov.​ 20,​ 2021 | A roundup of this week's most read stories Campaign Monitor BROUGHT TO YOU BY — Campaign Monitor Making email marketing easier than ever
11/19/2021
16 : 4

Nov. 19 - Expedia Group promotes getaways over gadgets | Nike's biggest metaverse bet

Nike courts next generation of athletes with new Roblox platform 'Nikeland'; Facebook encourages shopping through its groups with new features; Niantic pushes vision for 'real-world
11/18/2021
16 : 24

Nov. 18 - Bacardi heralds first holiday campaign in years | Diageo, Budweiser address seasonal overindulgence

Diageo, Budweiser pitch moderation as holiday revelers make up for last year; Cashmere's CCO on why culture is the driving force of 2021; Don't make these marketing budget mistakes in 2022 View
11/17/2021
16 : 14

Nov. 17 - Chipotle supports young farmers with Kacey Musgraves, Carhartt | Crypto.com takes over Staples Center

Staples Center will rebrand as Crypto.com Arena in latest sign of tech's takeover; Walmart maintains growth in Q3 as inflation takes hold; Cashmere's CCO on why culture is the driving force of
11/16/2021
16 : 34

Nov. 16 - Papa Johns unveils brand overhaul | How interest in collectibles is shaping marketing

How intense interest in NFTs and other collectibles is shaping marketing; Kraft Macaroni and Cheese shifts focus to brand and destigmatizing 'comfort'; S4 Capital makes another acquisition as
11/15/2021
16 : 14

Nov. 15 - Instacart cooks up first brand campaign | SunChips lets artists craft ads

Frito-Lay's SunChips gives artists chance to craft ads; Albertsons launches its own retail media network; How holiday marketers can blend in-store and app experiences; Hasbro touts holiday toys in