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6/3/2024
8 : 44

Ahrefs’ Digest #185: Ahrefs Evolve 2024, leaked Google search API docs, and more

We're excited to announce our first ever global conference, Ahrefs Evolve 2024, in Singapore! Join us for a 2-day conference packed with insights from 18 industry leaders on the latest SEO and
5/23/2024
15 : 14

Ahrefs’ Digest #184: AI for SEO, state of SEO job market, and more

Our meme of the week: 📰 News & updates Google reveals two new web crawlers: They scrape image and video content for “research and development” purposes. AI Overviews and your website: Google
5/9/2024
15 : 4

Ahrefs’ Digest #182: Heat death of the Internet, state of technical SEO, and more

Our meme of the week: 📰 News & updates Helpful content update recoveries may take much longer: According to Google's John Mueller. Google begins enforcement of site reputation abuse policy with
5/2/2024
15 : 4

Ahrefs’ Digest #181: Why big companies make bad content, and more

Our meme of the week: 📰 News & updates Google March 2024 core update is done: It actually finished on April 19th but Google didn't tell anyone until one week later. Google Publisher Center to
4/25/2024
15 : 4

Ahrefs’ Digest #180: Content marketing conferences, how to be an SEO lead, and more

Our meme of the week: 📰 News & updates Google confirms links are not that important: No one believes them. Google delays third-party cookie demise yet again: This is the third time Google has
4/18/2024
15 : 4

Ahrefs’ Digest #179: HARO’s demise, sea of sameness in SEO, and more

Our meme of the week: Major ouch! 📰 News & updates Google unplugs “Notes on search”: It's ending May 2024. Google updates Merchant Center product data specifications: A whole bunch of changes,
4/13/2024
8 : 14

Ahrefs’ Digest #178: Ranch-style SEO, and more

I don't see any difference. They're the same picture. 📰 News & updates Google considers charging for AI-powered search: It would be the first time Google has put any of its core products
4/4/2024
15 : 4

Ahrefs’ Digest #177: Building an SEO moat in an AI world, and more

Oops. 🔝 SEO “Deep content” will protect your SEO in the AI era: To build an SEO moat in an AI world, prioritize deep topics that AI will struggle to answer and create interesting and engaging content
3/21/2024
16 : 14

Ahrefs’ Digest #175: Our new Ahrefs’ podcast, the myth of ‘accurate’ search volumes, and more

Great news everybody! We're launching a new podcast, creatively titled “Ahrefs Podcast”. Check out Season 1 with six amazing guests: Laura Roeder (Paperbell) Adam Singer (AdQuick) Rand Fishkin (
3/15/2024
1 : 58

Ahrefs’ Digest #174: Content marketing ROI, adding a related posts section, and more

What a Google update does to a man. From SEO to rapper: 📰 News & updates Google unleashes manual actions galore: Following the release of new search spam policy updates last week, Google has now
3/7/2024
16 : 34

Ahrefs’ Digest #173: Toxic backlinks, getting SEO buy-in, and more

The real vicious cycle of SEO: 📰 News & updates March 2024 core update: There is a new Google core update, which may take up to a month to roll out. There is also a spam update and three new spam
2/29/2024
16 : 34

Ahrefs’ Digest #172: SEO reporting, mental models for SEOs, and more

What do you mean this is not helpful content? 📰 News & updates Google launches Gemini Business & Enterprise: More Google renaming and more money for Google. How many news websites block AI
2/19/2024
2 : 7

Ahrefs’ Digest #171: How to remove backlinks, keyword diversification, and more

I'm starting to suspect I'm a robot, considering how many times I've failed to recognize a fire hydrant… 📰 News & updates Google Bard is now Gemini: Google launched Gemini Advanced — a
2/8/2024
16 : 4

Ahrefs’ Digest #170: Product page SEO, why AI content is only short-term arbitrage, and more

Wait… What do you mean the 37 hours I just spent carefully constructing my ultimate Notion productivity system is useless? 📰 News & updates Cached webpages are dead: Google Search will no longer
2/1/2024
16 : 14

Ahrefs’ Digest #169: How to get backlinks, you’re using ChatGPT wrong, and more

This is just me all day. 🔝 SEO How to get backlinks, an honest answer: Building legitimate backlinks is not easy. But that's the whole point. Getting links is not a technical process that can be
1/25/2024
16 : 34

Ahrefs’ Digest #168: Headless SEO, enterprise SEO metrics, and more

Can't wait to see what the future is like: 📰 News & updates We published a children's book: Join our giveaway to get one of our awesome books! Google is changing how search results appear
1/18/2024
17 : 4

Ahrefs’ Digest #167: Testing premium AI prompts, writing 100 blog posts for Ahrefs, and more

How to never lose your job: Even better: Don't just ask what's the AI strategy; chant it as if it was a spell in Harry Potter. “Artificio intelligencio!” 📰 News & updates Googlebot crawl
1/12/2024
17 : 4

Ahrefs’ Digest #166: Free SEO tools, SEO conferences, and more

I'm in this picture and I do not like it: 📰 News & updates 94% of Google SGE links are different from organic search results: A new study found that AI-generated answers in Google's Search
1/4/2024
17 : 14

Ahrefs’ Digest #165: SERP competitor analysis with ML, non-obvious creator lessons, and more

What do you mean I now have to think!? 🔝 SEO Boost your SERP competitor analysis with machine learning: Lazarina Stoy shares step-by-step how you can use machine learning in your SERP analysis,
12/28/2023
15 : 4

Ahrefs’ Digest #164: Location landing pages, competitor research, and more

New year, new you? 🔝 SEO Location landing pages: It's not that Google dislikes location landing pages; they just dislike mass-produced ones that prioritize quantity over quality. Make sure you