Influence Weekly

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3/22/2024
13 : 24

Influence Weekly #329 - What China Is Saying About the TikTok Ban Furor in Washington

The 26-year-old YouTuber conquering French journalism Influence Weekly #329 March 22nd, 2024 Executive Summary The 26-year-old YouTuber conquering French journalism Making Bank On Twitch In 2024 Just
3/15/2024
13 : 14

Influence Weekly #328 - Why This 23 Year Old TikTok Star Is Quiting Influencing For a 9-To-5 Job

The Boutique Agency Helping Dermatologists & Surgeons Become Top 1% Influencers Influence Weekly #328 March 15th, 2024 Executive Summary The Boutique Agency Helping Dermatologists & Surgeons
3/8/2024
14 : 14

Influence Weekly #327 - TikTok is urging users to call Congress about a looming ban

Jake Paul's Betr Startup Raises Funds at $375 Million Valuation Influence Weekly #327 March 8th, 2024 Executive Summary Jake Paul's Betr Startup Raises Funds at $375 Million Valuation Instagram
3/1/2024
14 : 24

Influence Weekly #326 - How Abercrombie Leveraged Influencers To Revive Its Brand

TikTok Creator Fund to end in December Influence Weekly #326 March 1st, 2024 Executive Summary How Abercrombie Leveraged Influencers To Revive Its Brand TikTok Creator Fund to end in December Instagram
2/23/2024
14 : 4

Influence Weekly #325 - WeightWatchers’ Ozempic hype house backfires

Butterfinger doubles down on gaming with streamers and creators to reach younger audiences Influence Weekly #325 February 23rd, 2024 Executive Summary YouTube Creator MKBHD Joins Ridge As Chief
2/19/2024
1 : 54

Influence Weekly #324 - UK government to pay TikTok influencers to warn migrants against crossing the Channel

TikTok Is Changing the Way You Discover Music. Meet the Young Creators Driving That Influence Weekly #324 February 16th, 2024 Executive Summary Musk's X to let brands run ads next to certain
2/9/2024
15 : 24

Influence Weekly #323 - TikTok is hiring a Creator Agency Partnerships lead

The NFL Is Giving Main-Character Energy | The Influencers That Use Slack to Land Brand Deals and UGC Influence Weekly #323 February 9th, 2024 Executive Summary How Influencers Use Slack to Land Brand
2/2/2024
15 : 44

Influence Weekly #322 - Meet The Beauty Brand Execs Betting Big On The Next Wave Influencer Entrepreneurs

Iconic streamer Pokimane is leaving Twitch for YouTube Influence Weekly #322 February 2nd, 2024 Executive Summary Meet The Beauty Brand Execs Betting Big On The Next Wave Influencer Entrepreneurs
1/26/2024
15 : 24

Influence Weekly #321 - Meta Launches Tools To Facilitate Links Between Talent and Talent Managers

Amazon Studios Makes Play For Gen Z Audience With 100 Million Dollar MrBeast Deal Influence Weekly #321 January 26th, 2024 Executive Summary Jellysmack Creator Startup Lays Off 30 Staffers,
1/19/2024
14 : 4

Influence Weekly #320 - Is the creator economy is ready for a workers’ movement?

How to do influencer trips right | Tourism Australia Influencer Campaign breached ethical advertising standards Influence Weekly #320 January 19th, 2024 Executive Summary How to do influencer trips
1/12/2024
14 : 4

Influence Weekly #319 - How Nationwide is navigating the short-form video boom

Why influencers don't like affiliate programs, what it means for brands Influence Weekly #319 January 12th, 2024 Executive Summary How Nationwide is navigating the short-form video boom The Rise Of
1/5/2024
14 : 4

Influence Weekly #318 - More Than 50% Of Gen Z Adults Have Purchased From An Influencer Brand

Tipping a TikToker? Etiquette expert on TikTok's $11 million 'tip jar' Influence Weekly #318 January 5th, 2024 Executive Summary More Than 50% Of Gen Z Adults Have Purchased From An
12/29/2023
14 : 14

Influence Weekly #317 - Sapporo Invites Foreign Influencers to Promote Scallops

TikTok Innkeeper Influencers Occupy a Cottagecore World Influence Weekly #317 December 29nd, 2023 Executive Summary Cumulus Podcast Network Gets 'BiggerPockets' TikTok Innkeeper Influencers
12/22/2023
14 : 4

Influence Weekly #316 - How Stanley Used Influencers To Become The Ultimate UK Water Cup Status Symbol

How Founder Started Creator Economy NYC and Built Thriving Community- Influence Weekly #316 December 22nd, 2023 Executive Summary How Founder Started Creator Economy NYC and Built Thriving Community
12/15/2023
14 : 14

Influence Weekly #315 - YouTube Is Now Hiding Which Channels Get a Cut of Ad Revenue

TikTok invests $1.5B in Indonesia e-commerce market Influence Weekly #315 December 15th, 2023 Executive Summary Alix Earle wants to start a brand and share the process on her podcast TikTok invests
12/8/2023
14 : 24

Influence Weekly #314 - Top 5 creator partnerships: 2023 year in review

TikTok's biggest hits are videos you've probably never seen Influence Weekly #314 December 8th, 2023 Executive Summary TikTok's biggest hits are videos you've probably never seen Top 5
12/1/2023
14 : 14

Influence Weekly #313 - NFL Team signs Mr. Beast to $10 million deal, but there’s a catch

Get Ready with Me' videos take over TikTok with over 150 billion views Influence Weekly #313 December 1st, 2023 Executive Summary Will Livestreaming Be TikTok's Amazon-Killer? TikTok obtaining
11/24/2023
14 : 14

Influence Weekly #312 - TikTok is America's next major news source

Private Equity Likes and Subscribes to the Influencer Economy Influence Weekly #318 November 24th, 2023 Executive Summary Private Equity Likes and Subscribes to the Influencer Economy FTC influencer
11/17/2023
14 : 4

Influence Weekly #311 - Unilever leans into CleanTok to reach Gen Z consumers

Kraft Real Mayo seeks to make 'moist' Word of the Year Influence Weekly #317 November 17th, 2023 Executive Summary Kraft Real Mayo seeks to make 'moist' Word of the Year elf Beauty
11/10/2023
14 : 4

Influence Weekly #310 - TikTok is killing its $2 billion Creator Fund

How YouTuber MrBeast transformed his hometown | Are Creator Startups Ripe For Rollups Influence Weekly #310 November 10th, 2023 Executive Summary How YouTuber MrBeast transformed his hometown Are