Best newsletters and posts about A Holistic mCommerce Strategy tag


10/18/2022 3:24:27 PM

Oct. 18 - Domino’s dishes on ‘Stranger Things’ success | Liquid Death’s evergreen social strategy

Why Liquid Death doesn't chase viral social media trends; Roe reversal degrades brand trust, impacts purchasing decisions; How to leverage sports communities for brand engagement; What to expect at
10/18/2022 4:34:27 PM

Oct. 18 - Conn’s CEO exits | Michaels downgraded

Nordstrom in search of new finance chief at a tricky time; Michaels downgraded at S&P as pandemic craft boom wanes; Conn's CEO exits after just over a year; Walmart launches beta version of
10/19/2022 2:54:28 PM

Oct. 19 - Pepsi CMO’s mixed feelings on paid media | American Eagle’s fruitful approach to risk taking

American Eagle CMO says now's the time for marketers to take risks; How AB InBev evolves inclusive marketing from good intentions to long-term strategy; Walmart launches beta version of content
10/19/2022 5:04:26 PM

Oct. 19 - Bed Bath & Beyond downgraded | Steep loss at Asos

Bed Bath & Beyond met with downgrade as it looks to swap out debt; Asos overhauls operations as apparel demand becomes unpredictable; Amazon opens second Style fashion store; Target vet joins REI
10/20/2022 5:14:27 PM

Oct. 20 - A look at Simon’s latest mall deal | Google updates shopping features

Hasbro suffers as inventory hangover eats into profits in Q3; What Simon Property Group's latest move says about the future of malls; Google enhances shopping experience for search; Walmart
10/21/2022 4:54:29 PM

Oct. 21 - Adidas cuts guidance, again | Skechers sues Hermès

Adidas cuts guidance (again) amid inventory pileup; Skechers sues Hermès for patent infringement in a fight over comfort; NYSE sets Revlon delisting in motion; Purple hires new chief marketer View
10/20/2022 2:24:31 PM

Oct. 20 - Tostito’s sonic branding pops open success | Best Buy’s esports D&I push pays off

Leveling up success: Inside Best Buy's efforts to reform a long-standing campaign; Marriott and Lowe's try a more curated approach as media network newcomers; Captain Morgan adds some spice to
10/17/2022 4:54:32 PM

Oct. 17 - Shein enters resale | Toys R Us creditors settle with former execs

After years of litigation, Toys R Us' creditors reach resolution with former execs; What September's retail sales mean for the holidays; Goat Group agrees to buy streetwear marketplace Grailed;
10/17/2022 3:04:27 PM

Oct. 17 - Ritz holiday campaign celebrates culture | Invisalign virtual dentist office draws 2M on Roblox

Invisalign's Roblox activation sees over 2 million users; Netflix's ad tier is barebones at launch, but cheaper than Disney's for viewers; Gen Z in 2022: How to meet the cohort where they
11/29/2022 4:44:33 PM

Nov. 29 - HelloFresh delivers an ‘Elf’ classic | Taco Bell celebrates soccer culture

Taco Bell embraces soccer, Latin culture in new ad; Corona turns iconic holiday ad into virtual Tannenpalm Tree Lot; Advertisers flock to new awards show honoring African-American talent; As seen on: 6
11/28/2022 4:44:27 PM

Nov. 28 - Duracell powers nostalgia for holiday campaign | Black Friday’s winners and losers

Winners and losers of Black Friday 2022; Live shopping comes to select NYC holiday window displays; As seen on: 6 ways marketers evolved product placement strategy this year View online | Signup |
11/11/2022 4:24:30 PM

Nov. 11 - Reese’s Puffs teams with fashion designer | Pop-Tarts puts gingerbread house on Zillow

Pop-Tarts lists gingerbread house on Zillow; Timex challenges players to race against the clock in Fortnite; Apple's Major League Soccer streams may come with ads; The value of blending: Inside Elf
11/10/2022 4:34:29 PM

Nov. 10 - Belvedere recruits Daniel Craig to star ‘as himself’ | Coors Banquet partners with ‘Yellowstone’

Coors Banquet named official partner of Paramount series 'Yellowstone'; Foot Locker stores become Pokemon Go gyms and stops in Puma tie-up; How brands can turn corporate social action into real
11/10/2022 11:44:41 AM

Nov. 9 - Digital downturn pummels more than Twitter | Anheuser-Busch buys pickleball team

Anheuser-Busch buys Major League Pickleball team as sport booms; Amazon expands wellness biz with Planet Fitness tie-up; As retailers sell more ads, marketers' frustrations and fears grow View
11/8/2022 3:54:28 PM

Nov. 8 - Retail media’s growing pains | Peloton pushes beyond the workout

Peloton goes beyond the workout for holiday push; Southern Comfort creates shot glass pants for Thanksgiving; As nearly half of US marketers cut spending, how is the rest of the world faring?;
11/7/2022 4:24:31 PM

Nov. 7 - Pacsun’s metaverse-heavy holidays | Miller Lite creates festive Tree Keg Stand

Miller Lite taps into the holidays with Tree Keg Stand; Asics latest Web3 play features tie-up with Solana Pay; Campaign Trail: Why Ardbeg released a comic anthology; Real estate marketer Rent. creates
11/2/2022 6:14:27 PM

Nov. 2 - Ralph Lauren redesigns logo for Fortnite | Walmart+ promo slashes price in half

Ralph Lauren debuts Fortnite clothing capsule tied to physical apparel collection; Bed Bath & Beyond's chief customer and technology officer resigns; Walmart cuts the price of Walmart+