Best newsletters and posts about latest CPG initiatives tag
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4/7/2022 3:14:26 PM
April 7 - Lego, Epic Games plot metaverse space for kids | Amazon, Walmart, Target lead retail media
Amazon, Walmart, Target lead retail media as CPG ad spend tops $500M; Skullcandy keys into music, self-expression in yearlong social push; Lululemon taps Nike vet, Adidas exec for senior leadership
4/6/2022 6:14:28 PM
April 6 - Lululemon names global creative director | Nordstrom CMO retires
Judge bars Walmart from selling shoes Vans alleges are knockoffs; Nordstrom continues shakeup at Rack; Walmart plots roadmap for media business with focus on premium ads; Target opens in Times Square
4/11/2022 5:14:28 PM
April 11 - Etsy sellers protest fee increase | Lowe's CFO to exit
Lowe's CFO to exit; Drew Barrymore invests in Grove Collaborative; Amazon Fresh deepens its focus on Just Walk Out technology; Walmart opening 5 health 'superstores' in delayed Florida
4/6/2022 3:34:27 PM
April 6 - Cracker Jack emphasizes women's sports with Cracker Jill bags | Gaming strategies level up
Brands ramp up gaming marketing but still lag consumers; How ethnic e-grocers are turning up the heat on shoppable recipes; Podcast advertising prospers but needs solutions to reach full potential View
4/5/2022 2:44:29 PM
April 5 - Adidas's personality-based metaverse avatars | Chipotle lets Roblox players roll virtual food into real meals
Chipotle lets Roblox players roll virtual burritos into real food; 80% of CMOs turn to agencies for TV strategies amid streaming shift; Podcast advertising prospers but needs solutions to reach full
4/22/2022 3:34:27 PM
April 22 - AB InBev appoints new global CMO | Veuve Clicquot emphasizes small moments
Campaign Trail: Veuve Clicquot savors small moments and 250 years; Snap's ad business challenged as global chaos adds to Apple headwinds; NBA and Google gamify playoffs with virtual app experience;
4/21/2022 3:14:31 PM
April 21 - Unilever tightens policy on kids' food marketing | Mtn Dew goes to Hell for Flamin' Hot soda
Mtn Dew goes to Hell to promote Flamin' Hot flavor; Netflix is finally open to ads. What's next?; How narratives will help reshape modern brand marketing View online | Signup | Forward