🦄 Castiron: Enabling online restaurants

Castiron is an e-commerce service that provides websites to independent food sellers such as cooks and bakers. In addition to landing pages, it offers features such as inventory management, automated marketing, and more.
🦄 Unicorner Startup of the Week: Castiron
 
 ✍️ Notes From The Editors  
We’re no strangers to the intersection between food and technology (our cover of Shef last year highlighted the delivery of home-cooked meals). Castiron is taking web stores and optimizing them for a smaller audience—specifically, independent cooks looking to reach their hungry customers online. It follows a larger (and historically successful) trend of companies taking an idea and specializing it to a niche audience.
 
Does anyone know a good cookie delivery service that delivers to Los Angeles? All this editing is making us hungry, and we need some fresh cookies at our door. To stress the urgency of the situation, we’ll buy cookies for whoever replies to this email with the best cookie web store. 🍪
 
 - Ethan and Arek 🦄
 
 
Enabling online restaurants
 
 
Castiron is an e-commerce service that provides websites to independent food sellers such as cooks and bakers. In addition to landing pages, it offers features such as inventory management, automated marketing, and more.
 
 
🔗 Check them out: castiron.me
 
 
💰 Business Model
Castiron is free for sellers. The company makes money by charging customers a 10% convenience fee and a 2.9% + $0.30 Stripe payment processing fee.
 
📈 Traction and Fundraising
  • Raised $6 million seed from Bowery Capital, Foundry Group, and High Alpha
  • Has “several hundred users,” according to TechCrunch
 
👫 Founder(s)
  • Mark Josephson, CEO: Previously CEO @ Bitly, SVP Revenue & Marketing @ AOL, SVP Patch Labs @ Patch.com (Division of AOL), CEO @ Outside.in (Sold to AOL), President & CMO @ Seevast, Psychology @ Skidmore College
 
💼 Opportunities
Be sure to mention you came from Unicorner when applying!
 
🔮 Our Analysis
If the Great Resignation is having an effect on the Food and Beverage Industry, there is a growing market Castiron is ready to serve. Because of its business model, Castiron is only successful when its users, or “food artisans,” are successful. This means the company is able to provide every feature for free to all its sellers, as more sales translate to more revenue. This symbiotic relationship between Castiron and its artisans, as well as features like unlimited listings, accepting a variety of payment methods (credit cards, Google Pay, and Apple Pay), coupon creation, and customizations (like toppings or fillings), are just a few of the aspects that present the platform as a robust solution and distinguish it from other e-commerce options like Shopify. Castiron also has a community called The Kitchen, meant to help food artisans connect with one another and learn from each other. For customers looking to buy foods, Castiron is a platform for discovering and enjoying their favorite independent food artisan’s creations. With all this in mind, we hope success is on Castiron’s menu.
 
📚 Further Reading
 
 
If you enjoyed today's article, forward this email to a friend!
If you're just seeing this email now, subscribe here.
 
Made with 💜 by the Unicorner Team 🦄
 
 
🎁 Bonus Content!
Elon Musk has been in the spotlight recently for a number of reasons, mainly circling around Twitter drama. But in other news, The Boring Company recently announced its $675 million Series C, bringing its valuation to over $5 billion. Some of the company’s projects include new tunnels in its existing Loop transportation system, as well as advancements to Prufrock, its proprietary tunnel boring machine.
 
 
Twitter
LinkedIn
 
 
This email was sent to you
You received this email because you signed up with Unicorner.
 
Unsubscribe here 💔
 

Older messages

🦄 Weavit: Capture your thoughts

Monday, April 18, 2022

Weavit is an app that allows you to log thoughts that come to mind throughout your day and turn them into insightful and organized notes. After downloading the app, you can add a new “thought” by

🦄 EarlyBird: Invest in your loved ones’ children

Monday, April 11, 2022

EarlyBird is an app that allows friends and family to invest in the financial future of a child. Once a parent has set up an account for a child, people can gift money to that account, and see an

🦄 Ownit: Easy connected checkout for brands

Monday, April 4, 2022

Ownit gives direct-to-consumer brands the ability to sell their products on any platform through a single, consolidated checkout page. Regardless of where a customer found the product (social media,

🦄 Creatively: Job platform for creatives

Monday, March 28, 2022

Creatively wants to be the “LinkedIn of the creative world.” Its job platform offers tailored features for creatives such as portfolio-showcasing and gives companies the ability to reflect their

🦄 Jurny: On-demand hospitality

Monday, March 21, 2022

Jurny gives travelers as well as hotel and short-term rental operators an automated travel experience from check-in to checkout. Travelers have access to features such as keyless entry, temperature

You Might Also Like

🚀 Ready to scale? Apply now for the TinySeed SaaS Accelerator

Friday, February 14, 2025

What could $120K+ in funding do for your business? ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

📂 How to find a technical cofounder

Friday, February 14, 2025

​ ​ ​ ​ If you're a marketer looking to become a founder, this newsletter is for you. Starting a startup alone is hard. Very hard. Even as someone who learned to code, I still believe that the

AI Impact Curves

Friday, February 14, 2025

Tomasz Tunguz Venture Capitalist If you were forwarded this newsletter, and you'd like to receive it in the future, subscribe here.​ ​AI Impact Curves​ What is the impact of AI across different

15 Silicon Valley Startups Raised $302 Million - Week of February 10, 2025

Friday, February 14, 2025

💕 AI's Power Couple 💰 How Stablecoins Could Drive the Dollar 🚚 USPS Halts China Inbound Packages for 12 Hours 💲 No One Knows How to Price AI Tools 💰 Blackrock & G42 on Financing AI

The Rewrite and Hybrid Favoritism 🤫

Friday, February 14, 2025

Dogs, Yay. Humans, Nay͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

🦄 AI product creation marketplace

Friday, February 14, 2025

Arcade is an AI-powered platform and marketplace that lets you design and create custom products, like jewelry. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Crazy week

Friday, February 14, 2025

Crazy week. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

join me: 6 trends shaping the AI landscape in 2025

Friday, February 14, 2025

this is tomorrow Hi there, Isabelle here, Senior Editor & Analyst at CB Insights. Tomorrow, I'll be breaking down the biggest shifts in AI – from the M&A surge to the deals fueling the

Six Startups to Watch

Friday, February 14, 2025

AI wrappers, DNA sequencing, fintech super-apps, and more. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

How Will AI-Native Games Work? Well, Now We Know.

Friday, February 14, 2025

A Deep Dive Into Simcluster ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏